S T A T E   O F   N E W   Y O R K
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                                  4277

                       2009-2010 Regular Sessions

                          I N  A S S E M B L Y

                            February 2, 2009
                               ___________

Introduced  by  M. of A. COOK, ORTIZ, PHEFFER, MAGEE, GUNTHER, FIELDS --
  Multi-Sponsored by  --  M.  of  A.  CHRISTENSEN,  COLTON,  CYMBROWITZ,
  DelMONTE,  DESTITO,  GLICK, GOTTFRIED, KOON, MARKEY, McENENY, RABBITT,
  J. RIVERA, SCHROEDER, TOWNS -- read once and referred to the Committee
  on Tourism, Arts and Sports Development

AN ACT to amend the economic development law, in relation to authorizing
  the commissioner of economic  development  to  develop  certain  regu-
  lations regarding the state travel guide

  THE  PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND ASSEM-
BLY, DO ENACT AS FOLLOWS:

  Section 1. Paragraph (b) of subdivision  15  of  section  100  of  the
economic development law, as amended by chapter 446 of the laws of 1990,
is amended and a new paragraph (c) is added to read as follows:
  (b)  in the discharge of this power, the commissioner may enter into a
contract for publication of a state travel  guide  to  promote  tourism.
Such contract may provide for the sale of advertising by the contractor.
A  contract  for  publication  of  a state travel guide shall be awarded
following consideration of factors  which  shall  include,  but  not  be
limited  to,  the  most favorable financial advantage for the state, the
best representation of the state of New York and its services,  and  the
greatest  utility  to the traveller.   The commissioner shall promulgate
regulations by the first day of November next succeeding  the  effective
date  of  this  paragraph to guide the preparation of bids and the dead-
lines for selection of a competent contractor  and  publication  of  the
state travel guide. The regulations shall, at a minimum, limit advertis-
ing  content  to  no more than thirty percent of the space available and
establish responsibility for preparation and  placement  of  appropriate
editorial  content  and  an  equitable  listing  without charge or other
consideration of attractions and activities available to the tourist  in
New  York  state.  Such  regulations  shall  provide for approval of the
commissioner at critical stages of state travel  guide  development  and

 EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
                      [ ] is old law to be omitted.
                                                           LBD01182-02-9
              

A. 4277                             2

advertising  standards  and  rates.  Furthermore, such regulations shall
provide minimum financial terms and responsibilities of  the  state  and
the  contractor,  the  allocation  of  any  revenues  derived  from  the
production of the travel guide and securities which shall be required of
the contractor[.];
  (C)  IN  COOPERATION WITH THE COMMISSIONER OF AGRICULTURE AND MARKETS,
THE COMMISSIONER SHALL DEVELOP  A  PROGRAM  TO  PROMOTE  AND  DISTRIBUTE
STATEWIDE  AND REGIONAL GUIDES TO FARMS, FARMERS MARKETS AND OTHER AGRI-
CULTURALLY SIGNIFICANT TOURIST DESTINATIONS. THESE GUIDES MAY BE  DEVEL-
OPED BY THE DEPARTMENT IN COOPERATION WITH THE DEPARTMENT OF AGRICULTURE
AND MARKETS OR THE GUIDES MAY BE DEVELOPED EXCLUSIVELY BY THE DEPARTMENT
OF AGRICULTURE AND MARKETS.
  S 2. This act shall take effect on the one hundred eightieth day after
it shall have become a law.