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This entry was published on 2014-09-22
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SECTION 360-L
Injury to business reputation; dilution
General Business (GBS) CHAPTER 20, ARTICLE 24
§ 360-l. Injury to business reputation; dilution. Likelihood of injury
to business reputation or of dilution of the distinctive quality of a
mark or trade name shall be a ground for injunctive relief in cases of
infringement of a mark registered or not registered or in cases of
unfair competition, notwithstanding the absence of competition between
the parties or the absence of confusion as to the source of goods or
services.