'Small Business Saturday' is November 27, 2021: A reminder to 'Shop Small' this holiday season

November 26, 2021

This year's annual "Small Business Saturday" is Saturday, November 27, 2021.

This year's annual "Small Business Saturday" is Saturday, November 27, 2021.

Today, while much of our annual holiday shopping increasingly takes place online, this year especially we can make a difference for area small businesses by "Shopping Small." Fortunately for many of us, there’s still a store right down the street or a shop right around the corner from home that turns out to be the best destination of all to find that perfect (and meaningful) gift.

You hear it all the time, especially in government where we debate constantly about how best to create jobs and strengthen local economies: small businesses are the backbone of the economy.

That fact is as true as it has ever been and so is the fact that Albany and Washington can take steps to help improve the economic climate for our small businesses. That’s especially the case in New York State, where businesses large and small continue to face one of the worst business tax climates in the nation -- and where, in this year of COVID-19, so many small businesses have been hit so hard and are struggling to just survive. 

But government’s not the only place to make a difference. We all can, and there’s never a better time than now.

Today, while much of our annual holiday shopping increasingly takes place online, this year especially we can make a difference for area small businesses by "Shopping Small." Fortunately for many of us, there’s still a store right down the street or a shop right around the corner from home that turns out to be the best destination of all to find that perfect (and meaningful) gift.

So here’s hoping that we’ll do our best to support these small businesses on Main Street, Market Street, Water Street, the Commons or wherever they happen to be found in your own community. 

One strategy that really keeps making a difference takes place again this year through a nationwide event on Saturday, November 27th called “Small Business Saturday.”

Read more from the U.S. Small Business Administration HERE.  

Read more from the Watkins Glen Area Chamber of Commerce HERE.  The Chamber notes that “approximately $68 of every $100 spent at a local small business stays in our local economy!”