S T A T E O F N E W Y O R K
________________________________________________________________________
1365
2009-2010 Regular Sessions
I N S E N A T E
January 29, 2009
___________
Introduced by Sens. DILAN, ADAMS, BRESLIN, DIAZ, DUANE, HASSELL-THOMP-
SON, HUNTLEY, C. JOHNSON, KRUEGER, MONTGOMERY, ONORATO, PARKER, SAMP-
SON, SCHNEIDERMAN, STAVISKY -- read twice and ordered printed, and
when printed to be committed to the Committee on Consumer Protection
AN ACT to amend the general business law, in relation to increasing
restrictions on the sending of unsolicited telefacsimile promotional
messages and expanding the scope of remedies for violations
THE PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND ASSEM-
BLY, DO ENACT AS FOLLOWS:
Section 1. Section 396-aa of the general business law, as amended by
chapter 393 of the laws of 2008, is amended to read as follows:
S 396-aa. Unsolicited telefacsimile advertising. 1. It shall be unlaw-
ful for a person, corporation, partnership or association to initiate
the unsolicited transmission of telefacsimile messages promoting goods
or services for purchase by the recipient of such messages. For purposes
of this section, "telefacsimile" shall mean every process in which elec-
tronic signals are transmitted by telephone lines for conversion into
written text, WHETHER TO APPEAR ON PAPER OR ON A COMPUTER SCREEN OR
OTHER COMPUTER MEDIUM. This section shall not apply to telefacsimile
messages sent to a recipient with whom the initiator has had a prior
contractual or business relationship. Notwithstanding the above, it
shall be unlawful to initiate any telefacsimile message to a recipient
who has previously clearly indicated to the initiator by any verbal,
TELEPHONIC, written or electronic means that the recipient does not want
to receive telefacsimile messages from the initiator.
2. Every unsolicited telefacsimile message sent to a recipient shall
contain a notice that informs the recipient of the ability, granted by
subdivision one of this section, to prevent the transmission of future
unsolicited telefacsimile messages. Such notice shall be clear and
conspicuous and on the first page of the telefacsimile message and
EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
[ ] is old law to be omitted.
LBD05017-01-9
S. 1365 2
include a domestic contact telephone number and facsimile machine number
for the recipient to transmit such a request to the initiator.
If neither the required telephone number or facsimile machine number
is a toll-free number, a separate cost-free mechanism including a
website address or email address, for a recipient to transmit a request
pursuant to such notice to the sender of the message shall also be
provided. A local telephone number also shall constitute a cost-free
mechanism so long as recipients are local and will not incur any long
distance or other separate charges for calls made to such number. The
telephone and facsimile numbers and cost-free mechanism identified in
the notice must permit an individual or business to make a request to
prevent the transmission of future unsolicited advertisements twenty-
four hours a day, seven days a week.
3. [Any person who has received a telefacsimile transmission in
violation of this section may bring an action in his own name to recover
his actual damages or one hundred dollars, whichever is greater.] WHEN-
EVER THERE SHALL BE A VIOLATION OF THIS SECTION, AN APPLICATION MAY BE
MADE BY THE ATTORNEY GENERAL IN THE NAME OF THE PEOPLE OF THE STATE OF
NEW YORK TO A COURT OR JUSTICE HAVING JURISDICTION BY A SPECIAL PROCEED-
ING TO ISSUE AN INJUNCTION, AND UPON NOTICE TO THE RESPONDENT OF NOT
LESS THAN FIVE DAYS, TO ENJOIN AND RESTRAIN THE CONTINUANCE OF SUCH
VIOLATIONS; AND IF IT SHALL APPEAR TO THE SATISFACTION OF THE COURT OR
JUSTICE THAT THE RESPONDENT HAS, IN FACT, VIOLATED THIS SECTION, AN
INJUNCTION MAY BE ISSUED BY SUCH COURT OR JUSTICE, ENJOINING AND
RESTRAINING ANY FURTHER VIOLATION, WITHOUT REQUIRING PROOF THAT ANY
PERSON HAS, IN FACT, BEEN INJURED OR DAMAGED THEREBY. WHENEVER THE COURT
SHALL DETERMINE THAT A VIOLATION OF THIS SECTION HAS OCCURRED, THE COURT
MAY IMPOSE A CIVIL PENALTY OF NOT MORE THAN FIVE HUNDRED DOLLARS FOR
EACH VIOLATION. IN CONNECTION WITH ANY SUCH APPLICATION, THE ATTORNEY
GENERAL IS AUTHORIZED TO TAKE PROOF AND MAKE A DETERMINATION OF THE
RELEVANT FACTS AND TO ISSUE SUBPOENAS IN ACCORDANCE WITH THE CIVIL PRAC-
TICE LAW AND RULES.
S 2. This act shall take effect on the ninetieth day after it shall
have become a law.