S T A T E O F N E W Y O R K
________________________________________________________________________
9444
I N A S S E M B L Y
March 3, 2016
___________
Introduced by M. of A. SCHIMMINGER -- read once and referred to the
Committee on Economic Development
AN ACT authorizing the empire state development corporation to develop a
public awareness campaign promoting businesses located in New York
state
THE PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND ASSEM-
BLY, DO ENACT AS FOLLOWS:
Section 1. 1. The empire state development corporation shall develop,
establish and implement a public awareness campaign promoting businesses
located in New York state and encouraging individuals and businesses to
purchase products and services from such businesses.
2. The campaign shall include an internet website providing informa-
tion on businesses located in New York state and their available
products and services including a Buy New York Online Networking Direc-
tory. The owner of any business located and operated in this state may
apply to the empire state development corporation to have his or her
business included on such directory. The directory shall include, but
not be limited to, participating businesses' names, addresses, contact
information, including telephone number, fax, e-mail and website
address, products or services offered with a brief description, and any
additional information, including history, hours and dates of operation,
and number of employees. Such directory shall also include a search
capability to allow for participating businesses to be searched by the
products or services they offer.
3. The public awareness campaign shall be made available to the public
by any means deemed appropriate by the empire state development corpo-
ration including, but not limited to, internet, radio, and print adver-
tising such as brochures, billboards and posters. The campaign may also
identify and recruit individuals to serve as visible, public ambassadors
to promote this message.
4. The campaign shall begin no later than January 1, 2017. The empire
state development corporation shall prepare an annual report to the
governor and the legislature on or before December first of each year on
the public awareness campaign, including: (a) actions taken by the
EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
[ ] is old law to be omitted.
LBD13285-01-5
A. 9444 2
empire state development corporation to carry out the public awareness
campaign and (b) an assessment of the necessary appropriations for the
empire state development corporation to meet the needs of the campaign
in the next fiscal year.
S 2. This act shall take effect immediately.