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Assembly Bill A3916

2017-2018 Legislative Session

Relates to creating the "I love NY outdoors" program; appropriation

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Archive: Last Bill Status - In Assembly Committee

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2017-A3916 (ACTIVE) - Details

Current Committee:
Assembly Tourism, Parks, Arts And Sports Development
Law Section:
Economic Development Law
Laws Affected:
Add Art 9-B §216, Ec Dev L

2017-A3916 (ACTIVE) - Summary

Relates to creating the "I love NY outdoors" program.

2017-A3916 (ACTIVE) - Bill Text download pdf

                            
 
                     S T A T E   O F   N E W   Y O R K
 ________________________________________________________________________
 
                                   3916
 
                        2017-2018 Regular Sessions
 
                           I N  A S S E M B L Y
 
                             January 30, 2017
                                ___________
 
 Introduced  by  M.  of A. BARCLAY, BLANKENBUSH, BUTLER, DiPIETRO, FINCH,
   GIGLIO, HAWLEY, KOLB, OAKS, PALMESANO -- Multi-Sponsored by --  M.  of
   A.  LUPINACCI  --  read once and referred to the Committee on Tourism,
   Parks, Arts and Sports Development
 
 AN ACT to amend the economic development law, in  relation  to  creating
   the "I love NY outdoors" program; and making an appropriation therefor
 
   THE  PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND ASSEM-
 BLY, DO ENACT AS FOLLOWS:
 
   Section 1. The economic development law is amended  by  adding  a  new
 article 9-B to read as follows:
                                ARTICLE 9-B
                        I LOVE NY OUTDOORS PROGRAM
 SECTION 216. I LOVE NY OUTDOORS PROGRAM.
   §  216.  I LOVE NY OUTDOORS PROGRAM. 1. THE COMMISSIONER SHALL DEVELOP
 AND IMPLEMENT AN "I LOVE NY  OUTDOORS"  PROGRAM.  THE  COMMISSIONER,  IN
 CONJUNCTION  WITH  THE  COMMISSIONER  OF THE DEPARTMENT OF ENVIRONMENTAL
 CONSERVATION, SHALL  DEVELOP  A  MARKETING  STRATEGY  PURSUANT  TO  THIS
 PROGRAM  THAT SHALL PROMOTE NEW YORK AS A PREMIERE DESTINATION FOR HUNT-
 ING AND FISHING.
   2. THE COMMISSIONER, IN ACCORDANCE WITH THIS PROGRAM, SHALL  CAUSE  TO
 BE  DEVELOPED  OUTDOOR  VACATION ITINERARIES AND PACKAGES. NOTHING SHALL
 PRECLUDE THE COMMISSIONER FROM CONTRACTING WITH AN INDEPENDENT  VACATION
 OR  TRAVEL PACKAGE COMPANY TO HELP DEVELOP SUCH OUTDOOR VACATION ITINER-
 ARIES AND PACKAGES.
   3. THE COMMISSIONER SHALL CREATE AND DISTRIBUTE A BROCHURE OF ALL  THE
 SPECIES  OF FISH AND GAME SOUGHT IN NEW YORK AND AN ADVERTISING CAMPAIGN
 PROMOTING THE PROGRAM ESTABLISHED BY THIS SECTION. SUCH  BROCHURE  SHALL
 BE DISTRIBUTED AND SUCH ADVERTISING SHALL BE FOCUSED ON NEARBY STATES TO
 INCREASE  TOURISM  AND TO PROMOTE NEW YORK AS A PREMIERE DESTINATION FOR
 HUNTING AND FISHING.
 
  EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
                       [ ] is old law to be omitted.
                                                            LBD06494-01-7
              

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