S T A T E   O F   N E W   Y O R K
 ________________________________________________________________________
 
                                   10009
 
                           I N  A S S E M B L Y
 
                                May 1, 2024
                                ___________
 
 Introduced by M. of A. STIRPE -- read once and referred to the Committee
   on Higher Education
 
 AN  ACT  to  amend the education law, in relation to enacting the health
   care professional transparency act
 
   THE PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND  ASSEM-
 BLY, DO ENACT AS FOLLOWS:
 
   Section  1.  Short  title. This act shall be known and may be cited as
 the "health care professional transparency act".
   § 2. The People of the State of New York hereby find and declare that:
   1. There are numerous  professional  degrees  that  include  the  term
 "doctor,"  such  as  Doctor  of  Medicine  (M.D.);  Doctor of Osteopathy
 (D.O.);  Doctor  of  Osteopathic  Medicine;  Doctor  of  Dental  Surgery
 (D.D.S.);  Doctor of Dental Medicine (D.M.D.); Doctor of Podiatric Medi-
 cine (D.P.M.);  Doctor  of  Optometry  (O.D.);  Doctor  of  Chiropractic
 (D.C.);  registered  professional nurses or advanced practice registered
 nurses, nurse practitioners, clinical nurse specialists, certified nurse
 midwives,  and  certified  nurse  anesthetists  with  doctorate  degrees
 (D.N.P.,  D.N.S.,  Ph.D., or Ed.D.); audiologists with doctorate degrees
 (A.U.D.); speech-language pathologists with doctorate degrees  (S.L.P.D.
 or  Ph.D.);  and  other  designations,  which may be used by health care
 practitioners; and
   2. Each health care professional receives education and training  that
 qualifies them to provide general and specialized services respectively.
 This  training  is necessary to correctly detect, diagnose, prevent, and
 treat serious health conditions.
   § 3. The education law is amended by adding a new  section  6511-a  to
 read as follows:
   §  6511-A. HEALTH CARE PROFESSIONAL TRANSPARENCY.  1. DEFINITIONS. FOR
 PURPOSES OF THIS SECTION:
   A. "ADVERTISEMENT"  MEANS  ANY  COMMUNICATION  OR  STATEMENT,  WHETHER
 PRINTED,  ELECTRONIC OR ORAL, THAT NAMES THE HEALTH CARE PRACTITIONER IN
 RELATION TO SUCH PRACTITIONER'S PRACTICE, PROFESSION, OR INSTITUTION  IN
 WHICH  THE  INDIVIDUAL  IS  EMPLOYED,  VOLUNTEERS  OR OTHERWISE PROVIDES
 HEALTH CARE SERVICES. ADVERTISEMENT INCLUDES, BUT  IS  NOT  LIMITED  TO,
 BUSINESS  CARDS, LETTERHEAD, PATIENT BROCHURES, E-MAIL, INTERNET, SOCIAL
 MEDIA, AUDIO AND VIDEO AND ANY OTHER COMMUNICATION OR STATEMENT USED  IN
 THE  COURSE OF BUSINESS OR WHERE THE HEALTH CARE PROFESSIONAL IS UTILIZ-
              

 
  EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
                       [ ] is old law to be omitted.
                                                            LBD14961-01-4
 A. 10009                            2
 
 ING A PROFESSIONAL DEGREE OR  LICENSE  TO  INFLUENCE  OPINION  OR  INFER
 EXPERTISE.
   B. "CLINICAL SETTING" MEANS ANY LOCATION, WHETHER PHYSICAL OR VIRTUAL,
 IN WHICH A PERSON IS EVALUATED, DIAGNOSED, COUNSELED, OR TREATED FOR ANY
 DISEASE, DEFECT, OR INJURY.
   C.  "DECEPTIVE"  OR  "MISLEADING"  MEANS,  BUT  IS NOT LIMITED TO, ANY
 ADVERTISEMENT  OR  AFFIRMATIVE  COMMUNICATION  OR  REPRESENTATION   THAT
 MISSTATES,  FALSELY  DESCRIBES,  HOLDS OUT OR FALSELY DETAILS THE HEALTH
 CARE PRACTITIONER'S PROFESSION, TRAINING, EDUCATION, BOARD CERTIFICATION
 OR LICENSURE.
   D. "HEALTH CARE PRACTICE OR FACILITY" MEANS A FACILITY LICENSED  UNDER
 OR  REGULATED  BY  THE  DEPARTMENT  OF  HEALTH, OFFICE OF MENTAL HEALTH,
 OFFICE OF ADDICTION SERVICES AND SUPPORTS, OFFICE FOR PEOPLE WITH DEVEL-
 OPMENTAL  DISABILITIES,  AND/OR  PRIVATE   PRACTITIONER   OFFICE   WHERE
 LICENSED,  REGISTERED,  OR  CERTIFIED  PRACTITIONERS PROVIDE HEALTH CARE
 SERVICES FOR THE BENEFIT  OF  THE  HEALTH  AND/OR  MENTAL  HEALTH  OF  A
 PATIENT.
   E.  "HEALTH  CARE PRACTITIONER" MEANS A PERSON WHO IS LICENSED, CERTI-
 FIED OR REGISTERED PURSUANT TO THIS TITLE AND WHO PROVIDES  HEALTH  CARE
 SERVICES  SUCH  AS PROVIDING DIRECT CLINICAL SERVICES FOR THE BENEFIT OF
 THE HEALTH AND/OR MENTAL HEALTH OF A PATIENT.
   F. "MEDICAL OR MEDICAL SPECIALTY TITLE" MEANS ANY  TITLE  THAT  ORIGI-
 NATES  FROM  OR IS A DERIVATION OF SPECIALTY OR SUBSPECIALTY TRAINING OR
 CERTIFICATION ATTAINED BY A PHYSICIAN THROUGH COMPLETION  OF  NATIONALLY
 ACCREDITED  MEDICAL  EDUCATION  CULMINATING  IN  A DOCTOR OF MEDICINE OR
 DOCTOR OF OSTEOPATHIC MEDICINE DEGREE; COMPLETION OF A PHYSICIAN INTERN-
 SHIP, RESIDENCY, OR FELLOWSHIP  TRAINING  PROGRAM;  OR  ANY  COMBINATION
 THEREOF.
   G. "PATIENT ENCOUNTER" MEANS ANY DIRECT COMMUNICATION BETWEEN A HEALTH
 CARE  PRACTITIONER  AND  A  PATIENT AND/OR PATIENT'S REPRESENTATIVE IN A
 CLINICAL SETTING INCLUDING TELEHEALTH AS DEFINED UNDER  SECTION  TWENTY-
 NINE HUNDRED NINETY-NINE-CC OF THE PUBLIC HEALTH LAW.
   2.  ADVERTISEMENT  REQUIREMENTS.  A.  AN ADVERTISEMENT FOR HEALTH CARE
 SERVICES THAT NAMES A HEALTH CARE PRACTITIONER SHALL ONLY USE THE  TITLE
 SUCH  PRACTITIONER  IS  AUTHORIZED  TO USE PURSUANT TO THIS TITLE.  SUCH
 ADVERTISEMENT  SHALL  INCLUDE  SUCH  PRACTITIONER'S  LICENSURE,  CERTIF-
 ICATION,  AND/OR REGISTRATION PROVIDED UNDER THIS TITLE, PROFESSION SUCH
 AS PHYSICIAN, PHYSICIAN  ASSISTANT,  NURSE  PRACTITIONER,  OR  OTHER  AS
 PROVIDED  PURSUANT TO THIS TITLE, AND BOARD CERTIFICATION WHERE APPLICA-
 BLE. ANY REFERENCE TO MEDICAL  BOARD  CERTIFICATION  SHALL  COMPLY  WITH
 PARAGRAPH  D  OF THIS SUBDIVISION AND SHALL STATE THE FULL NAME OF BOARD
 CERTIFICATION AND THE FULL NAME OF THE CERTIFYING BODY.  THE  ADVERTISE-
 MENT SHALL BE FREE FROM ANY AND ALL DECEPTIVE OR MISLEADING INFORMATION.
   B.  A  HEALTH CARE PRACTITIONER PROVIDING HEALTH CARE SERVICES IN THIS
 STATE SHALL CONSPICUOUSLY POST AND AFFIRMATIVELY COMMUNICATE THE PRACTI-
 TIONER'S SPECIFIC LICENSURE IN ACCORDANCE WITH THIS SECTION. THIS  SHALL
 CONSIST OF THE FOLLOWING:
   (1)  THE  HEALTH  CARE  PRACTITIONER SHALL WEAR A PHOTO IDENTIFICATION
 NAME TAG DURING ALL PATIENT ENCOUNTERS THAT SHALL INCLUDE (I) THE  PRAC-
 TITIONER'S  FULL NAME; AND (II) LARGE BOLD LETTERING WHICH SPECIFIES THE
 AUTHORIZED PROFESSIONAL TITLE, LICENSURE, CERTIFICATION,  AND/OR  REGIS-
 TRATION  PURSUANT TO THIS TITLE, PROFESSION SUCH AS PHYSICIAN, PHYSICIAN
 ASSISTANT, NURSE PRACTITIONER OR  NURSE  IN  ACCORDANCE  WITH  LICENSING
 STATUTES  AS  PROVIDED  IN  THIS  TITLE,  AND BOARD CERTIFICATION, WHERE
 APPLICABLE.  ANY DESCRIPTION OF MEDICAL BOARD CERTIFICATION SHALL COMPLY
 WITH PARAGRAPH D OF THIS SUBDIVISION. THE NAME TAG SHALL  BE  OF  SUFFI-
 A. 10009                            3
 
 CIENT SIZE AND BE WORN IN A CONSPICUOUS MANNER SO AS TO BE READILY IDEN-
 TIFIABLE;
   (2)  A  HEALTH CARE PRACTITIONER WHO IS NOT A PHYSICIAN SHALL VERBALLY
 IDENTIFY THEMSELVES USING THEIR PROFESSION PURSUANT TO THIS TITLE DURING
 EACH PATIENT ENCOUNTER IN A CLINICAL SETTING. A HEALTH CARE PRACTITIONER
 WHO HOLDS A DOCTORAL DEGREE AND IDENTIFIES  THEMSELVES  WITH  THE  TITLE
 "DOCTOR"  WHILE  IN A CLINICAL SETTING SHALL CLEARLY STATE THAT THEY ARE
 NOT A MEDICAL DOCTOR OR PHYSICIAN;
   (3) NO PERSON MAY USE THE TITLE OF OR VERBALLY IDENTIFY THEMSELVES  AS
 A  "RESIDENT" UNLESS THE PERSON IS A GRADUATE OF A MEDICAL SCHOOL AND IS
 RECEIVING GRADUATE MEDICAL TRAINING;
   (4)(I) A HEALTH CARE PRACTITIONER SHALL UPON A PATIENT'S  FIRST  VISIT
 AND  ANNUALLY THEREAFTER VERBALLY AND IN WRITING COMMUNICATE THE FOLLOW-
 ING:   (A)  SUCH  PRACTITIONER'S  FULL  NAME,  (B)  SUCH  PRACTITIONER'S
 LICENSE, CERTIFICATION OR REGISTRATION TO ENSURE THE PATIENT IS AWARE OF
 WHO IS PROVIDING CARE AT THE TIME OF THE ENCOUNTER AND THAT INDIVIDUAL'S
 LICENSURE  STATUS AND PROFESSION, (C) BOARD CERTIFICATION WHERE APPLICA-
 BLE, AS DEFINED IN PARAGRAPH D OF THIS SUBDIVISION, (D) THE SAME  INFOR-
 MATION FOR OTHER PRACTITIONERS IN THE SAME PRACTICE OR DEPARTMENT AS THE
 HEALTH CARE PRACTITIONER WHO THEY MAY SEE, AND (E) A LINK TO THE WEBSITE
 FOR THE NEW YORK STATE PHYSICIAN PROFILE, AND IF THE HEALTH CARE PRACTI-
 TIONER  IS  NOT  A  PHYSICIAN,  A LINK TO THE STATE EDUCATION DEPARTMENT
 LICENSE VERIFICATION WEBSITE.
   (II) THE REQUIREMENTS OF THIS SUBPARAGRAPH SHALL NOT APPLY (A) WHEN  A
 HEALTH CARE PRACTITIONER PROVIDES A HEALTH CARE SERVICE TO A PATIENT BUT
 DOES NOT PARTICIPATE IN A PATIENT ENCOUNTER OR OTHERWISE DIRECTLY COMMU-
 NICATE OR INTERACT WITH A PATIENT IN PERSON OR BY AUDIO OR VIDEO MODALI-
 TY  REGARDING THAT HEALTH CARE SERVICE, OR (B) IN AN EMERGENCY SITUATION
 WHEN IMMEDIATE OR LIFE-SAVING TREATMENT IS REQUIRED TO AVOID SEVERE HARM
 TO A PATIENT; AND
   (5) WHERE A HEALTH CARE PRACTITIONER PROVIDES A HEALTH CARE SERVICE TO
 A PATIENT VIA A VIDEO MODALITY,  SUCH  PRACTITIONER  SHALL  DISPLAY  THE
 PRACTITIONER'S  PROFESSION  PURSUANT  TO  THIS TITLE ON THE VIDEO SCREEN
 THROUGHOUT THE PATIENT ENCOUNTER.
   C.   REGISTRATION CERTIFICATES  ISSUED  BY  THE  DEPARTMENT  SHALL  BE
 CONSPICUOUSLY  DISPLAYED BY EACH HEALTH CARE PRACTITIONER IN EACH OFFICE
 IN WHICH SUCH PERSON PRACTICES. IN INSTANCES WHERE HEALTH  CARE  PRACTI-
 TIONERS REGULARLY PRACTICE AT MORE THAN ONE OFFICE, REGISTRATION CERTIF-
 ICATES  SHALL  BE  OBTAINED  AND CONSPICUOUSLY DISPLAYED FOR EACH OFFICE
 BEARING THE HEALTH CARE PRACTITIONER'S NAME AND  THE  EXACT  ADDRESS  OF
 EACH  SUCH OFFICE. WHERE PRACTICE IS CARRIED ON IN OTHER THAN INDIVIDUAL
 OFFICES OR SETTINGS, EACH HEALTH CARE PRACTITIONER SHALL HAVE A  CURRENT
 REGISTRATION CERTIFICATE AVAILABLE FOR INSPECTION AT ALL TIMES.
   D.  (1)  NO  HEALTH CARE PROFESSIONAL SHALL HOLD THEMSELVES OUT TO THE
 PUBLIC, PATIENTS, OR THEIR REPRESENTATIVES IN ANY MANNER AS BEING CERTI-
 FIED BY A PUBLIC OR PRIVATE MEDICAL BOARD INCLUDING BUT NOT LIMITED TO A
 MULTIDISCIPLINARY BOARD OR "BOARD  CERTIFIED",  AS  A  "DIPLOMATE  OF  A
 CERTIFYING  BODY",  OR  AS  A "MEMBER" OF A CERTIFYING BODY, UNLESS SUCH
 BOARD (I) REQUIRES SUCCESSFUL COMPLETION  OF  A  CORRELATING,  DEDICATED
 POSTGRADUATE  TRAINING PROGRAM APPROVED BY THE ACCREDITATION COUNCIL FOR
 GRADUATE MEDICAL EDUCATION (ACGME) OR THE AMERICAN  OSTEOPATHIC  ASSOCI-
 ATION  (AOA) THAT PROVIDES COMPLETE TRAINING IN THE SPECIALTY OR SUBSPE-
 CIALTY CERTIFIED AND  (II)  CONDUCTS  AN  ASSESSMENT  OF  A  CANDIDATE'S
 MASTERY  OF  THE  CORE  KNOWLEDGE, JUDGMENT, AND SKILLS AGAINST RIGOROUS
 STANDARDS IN THE SPECIALTY OR SUBSPECIALTY THROUGH A CERTIFICATION EXAM-
 A. 10009                            4
 
 INATION THAT IS INITIALLY TAKEN BY THE CANDIDATE  NO  LATER  THAN  SEVEN
 YEARS POST-TRAINING.
   (2)  FOR  PURPOSES OF THIS PARAGRAPH, "CORRELATING DEDICATED POSTGRAD-
 UATE TRAINING PROGRAM" REFERS ONLY TO PROGRAMS THAT PROVIDE A MINIMUM OF
 THREE YEARS OF EXPERIENCE TRAINING IN A SINGLE, SPECIFIC  SPECIALTY  AND
 LEAD  TO  CERTIFICATION  IN  THAT SPECIALTY AND, IF PURSUED, PROVIDE ONE
 ADDITIONAL YEAR EXPERIENCE TRAINING FOR ANY  SUBSPECIALTY  CERTIFICATION
 GRANTED.
   E.  NO  HEALTH CARE PROFESSIONAL SHALL INCLUDE OR REFERENCE MEDICAL OR
 MEDICAL SPECIALTY TITLES, EITHER ALONE OR IN  COMBINATION  WITH  OTHERS,
 UNLESS SUCH HEALTH CARE PRACTITIONER IS A PHYSICIAN LICENSED PURSUANT TO
 THIS CHAPTER.
   F.  THE REQUIREMENTS OF SUBPARAGRAPH ONE OF PARAGRAPH B OF THIS SUBDI-
 VISION  SHALL  ONLY APPLY TO OFFICES WHERE THERE IS MORE THAN ONE HEALTH
 CARE PRACTITIONER PROVIDING HEALTH CARE SERVICES.
   3. PUBLIC AWARENESS CAMPAIGN. A. THE DEPARTMENT, IN CONSULTATION  WITH
 THE DEPARTMENT OF HEALTH AND WITH SUFFICIENT AMOUNTS APPROPRIATED THERE-
 FOR,  SHALL  ADMINISTER A STATEWIDE PUBLIC AWARENESS CAMPAIGN TO IMPROVE
 TRANSPARENCY AND UNDERSTANDING OF INFORMATION ABOUT HEALTH CARE  PRACTI-
 TIONERS.  SUCH  CAMPAIGN  SHALL PROVIDE INFORMATION TO EDUCATE PATIENTS,
 PROSPECTIVE PATIENTS, AND THE GENERAL PUBLIC ABOUT THE  DIFFERENT  TYPES
 OF  HEALTH  CARE  PRACTITIONERS WHO DELIVER OR MAY DELIVER THEIR CARE IN
 ALL DELIVERY SETTINGS. FOR EACH HEALTH CARE PRACTITIONER PROFESSION, THE
 CAMPAIGN SHALL PROVIDE INFORMATION INCLUDING BUT NOT LIMITED TO:
   (1) LICENSURE, CERTIFICATION, OR REGISTRATION REQUIREMENTS;
   (2) EDUCATION AND TRAINING REQUIREMENTS;
   (3) BOARD CERTIFICATION REQUIREMENTS, WHERE  APPLICABLE,  AND  HOW  TO
 FIND OUT WHETHER AN INDIVIDUAL PRACTITIONER IS BOARD CERTIFIED;
   (4)  RELEVANT WEBSITES WHERE INFORMATION ABOUT HEALTH CARE PROFESSIONS
 IS PUBLICLY AVAILABLE; AND
   (5) CONTACT INFORMATION FOR NEW  YORK  STATE  AND  FEDERAL  GOVERNMENT
 OFFICES  THAT PROVIDE LICENSURE, CERTIFICATION, OR REGISTRATION INFORMA-
 TION, AND/OR REVIEW AND ADJUDICATE COMPLAINTS  OF  MISCONDUCT  OR  OTHER
 NON-COMPLIANCE BY HEALTH CARE PRACTITIONERS.
   B.  THE COMMISSIONER OR THE COMMISSIONER'S DESIGNEE MAY CONSIDER INPUT
 ON THE PUBLIC  AWARENESS  CAMPAIGN  FROM  MEDICAL  SPECIALTY  SOCIETIES,
 CONSUMER  REPRESENTATIVES,  AND OTHER COMMUNITY ORGANIZATIONS AND STAKE-
 HOLDERS.
   § 4. Section 6509 of the education law is  amended  by  adding  a  new
 subdivision 15 to read as follows:
   (15)  EXCEPT  FOR THE ADVERTISEMENT REQUIREMENT IN SUBPARAGRAPH ONE OF
 PARAGRAPH B OF SUBDIVISION TWO OF SECTION SIXTY-FIVE HUNDRED ELEVEN-A OF
 THIS SUBARTICLE, FAILING TO COMPLY WITH  ADVERTISEMENT  REQUIREMENTS  IN
 SUCH SECTION.
   §  5.  Section  6530  of  the education law is amended by adding a new
 subdivision 51 to read as follows:
   51. EXCEPT FOR THE ADVERTISEMENT REQUIREMENT IN  SUBPARAGRAPH  ONE  OF
 PARAGRAPH B OF SUBDIVISION TWO OF SECTION SIXTY-FIVE HUNDRED ELEVEN-A OF
 THIS  TITLE,  FAILING  TO COMPLY WITH ADVERTISEMENT REQUIREMENTS IN SUCH
 SECTION.
   § 6. This act shall take effect on the one hundred twentieth day after
 it shall have become a law.  Effective immediately, the addition, amend-
 ment and/or repeal of any rule or regulation necessary for the implemen-
 tation of this act on its effective date are authorized to be  made  and
 completed on or before such effective date.