S T A T E O F N E W Y O R K
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11346
I N A S S E M B L Y
May 12, 2026
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Introduced by COMMITTEE ON RULES -- (at request of M. of A. Cunningham)
-- read once and referred to the Committee on Small Business
AN ACT to amend the economic development law, in relation to requiring
the division of small business to conduct a study on certain stake-
holder interest in a pilot program matching small businesses with
content creators; and providing for the repeal of such provisions upon
expiration thereof
THE PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND ASSEM-
BLY, DO ENACT AS FOLLOWS:
Section 1. The economic development law is amended by adding a new
section 134-a to read as follows:
§ 134-A. SMALL BUSINESS AND CONTENT CREATOR STUDY. 1. FOR THE PURPOSES
OF THIS SECTION, THE FOLLOWING TERMS SHALL HAVE THE FOLLOWING MEANINGS:
(A) "CONTENT CREATOR" MEANS A PERSON WHO CREATES MATERIAL TO BE SHARED
PUBLICLY ON A SOCIAL MEDIA PLATFORM.
(B) "SMALL BUSINESS" MEANS A RETAIL ESTABLISHMENT THAT HAS ANNUAL
GROSS REVENUES OF LESS THAN FIVE MILLION DOLLARS AND EMPLOYS TWENTY-FIVE
OR FEWER EMPLOYEES. FOR PURPOSES OF DETERMINING WHETHER AN ENTITY QUALI-
FIES AS A SMALL BUSINESS, THE REVENUES OF ANY PARENT ENTITY, ANY SUBSID-
IARY ENTITIES, AND ANY ENTITIES OWNED OR CONTROLLED BY A COMMON PARENT
ENTITY SHALL BE AGGREGATED.
2. ON OR BEFORE JANUARY FIRST, TWO THOUSAND TWENTY-SEVEN, THE DIVISION
FOR SMALL-BUSINESS SHALL CONDUCT A STUDY BY ENGAGING IN PUBLIC OUTREACH
TO BUSINESSES AND STAKEHOLDERS TO ASSESS THE AMOUNT OF INTEREST CONTENT
CREATORS AND SMALL BUSINESSES HAVE IN PARTICIPATING IN A PILOT PROGRAM
IN WHICH SMALL BUSINESSES LOOKING FOR SUPPORT WITH MARKETING AND ADVER-
TISEMENT ARE MATCHED WITH CONTENT CREATORS WHO CAN USE THEIR SOCIAL
MEDIA PLATFORMS TO BRING ATTENTION TO SUCH SMALL BUSINESSES.
3. THE DIVISION FOR SMALL-BUSINESS SHALL PREPARE A REPORT ON THE FIND-
INGS MADE BY THE STUDY PURSUANT TO SUBDIVISION TWO OF THIS SECTION. THE
DIVISION FOR SMALL-BUSINESS SHALL TRANSMIT SUCH REPORT ALONG WITH THE
STUDY TO THE GOVERNOR, THE SPEAKER OF THE ASSEMBLY, THE TEMPORARY PRESI-
DENT OF THE SENATE, THE CHAIR OF THE ASSEMBLY SMALL BUSINESS COMMITTEE,
THE CHAIR OF THE ASSEMBLY ECONOMIC DEVELOPMENT COMMITTEE AND THE CHAIR
EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
[ ] is old law to be omitted.
LBD15836-01-6
A. 11346 2
OF THE SENATE COMMERCE, ECONOMIC DEVELOPMENT AND SMALL BUSINESS COMMIT-
TEE NO LATER THAN THIRTY DAYS AFTER THE COMPLETION OF SUCH STUDY.
§ 2. This act shall take effect immediately and shall expire and be
deemed repealed January 1, 2028.