Senate Bill S8524

                             
                     S T A T E   O F   N E W   Y O R K
 ________________________________________________________________________
 
                                   8524
 
                        2025-2026 Regular Sessions
 
                             I N  S E N A T E
 
                              October 8, 2025
                                ___________
 
 Introduced  by Sen. GONZALEZ -- read twice and ordered printed, and when
   printed to be committed to the Committee on Rules
 
 AN ACT to amend the general business law, in relation to the  management
   and oversight of personal data
 
   THE  PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND ASSEM-
 BLY, DO ENACT AS FOLLOWS:

   Section 1. Short title. This act shall be known and may  be  cited  as
 the "New York data protection act".
   §  2.  Legislative  intent.  1.  Privacy is a fundamental right and an
 essential element of freedom. Advances in technology have produced ramp-
 ant growth in the amount and categories of personal  data  being  gener-
 ated,   collected,  stored,  analyzed,  and  potentially  shared,  which
 presents both promise and peril. Companies collect, use  and  share  our
 personal  data  in  ways that can be difficult for ordinary consumers to
 understand. Opaque data processing policies make it impossible to evalu-
 ate risks  and  compare  privacy-related  protections  across  services,
 stifling  competition.  Algorithms  quietly make decisions with critical
 consequences for New York consumers, often with no human accountability.
 Behavioral advertising generates profits by turning people into products
 and their activity into assets. New York consumers deserve  more  notice
 and more control over their data and their digital privacy.
   2. This act seeks to help New York consumers regain their privacy.  It
 gives New York consumers the ability to exercise more control over their
 personal data and requires businesses to be responsible, thoughtful, and
 accountable  managers  of  that  information.  To achieve this, this act
 provides New York consumers a number  of  new  rights,  including  clear
 notice of how their data is being used, processed and shared; the abili-
 ty  to  access  and obtain a copy of their data in a commonly used elec-
 tronic format, with the ability to transfer it between services; and the
 ability to correct inaccurate data and to delete their data.   This  act
 also  imposes  obligations  upon  businesses to maintain reasonable data
 
  EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
                       [ ] is old law to be omitted.
                                                            LBD02963-01-5
              

 S. 8524                             2
 
 security for personal data, to notify New York consumers of  foreseeable
 harms  arising from use of their data and to obtain specific consent for
 that use, and to conduct regular assessments to ensure that data is  not
 being  used  for  unacceptable  purposes.  These data assessments can be
 obtained and evaluated by the New York State Attorney  General,  who  is
 empowered  to  obtain  penalties  for violations of this act and prevent
 future violations.
   § 3. The general business law is amended by adding a new article  42-A
 to read as follows:
                               ARTICLE 42-A
                       NEW YORK DATA PROTECTION ACT
 SECTION 1200. DEFINITIONS.
         1201. JURISDICTIONAL SCOPE.
         1202. CONSUMER RIGHTS.
         1203. CONTROLLER, PROCESSOR, AND THIRD PARTY RESPONSIBILITIES.
         1204. DATA BROKERS.
         1205. LIMITATIONS.
         1206. ENFORCEMENT.
         1207. MISCELLANEOUS.
   §  1200. DEFINITIONS. THE FOLLOWING DEFINITIONS APPLY FOR THE PURPOSES
 OF THIS ARTICLE UNLESS THE CONTEXT CLEARLY REQUIRES OTHERWISE:
   1. "BIOMETRIC INFORMATION" MEANS ANY PERSONAL DATA GENERATED FROM  THE
 MEASUREMENT  OR  SPECIFIC TECHNOLOGICAL PROCESSING OF A NATURAL PERSON'S
 BIOLOGICAL, PHYSICAL, OR PHYSIOLOGICAL CHARACTERISTICS  THAT  ALLOWS  OR
 CONFIRMS  THE UNIQUE IDENTIFICATION OF A NATURAL PERSON, INCLUDING FING-
 ERPRINTS, VOICE PRINTS, IRIS OR RETINA SCANS, FACIAL SCANS OR TEMPLATES,
 AND GAIT.  "BIOMETRIC INFORMATION" DOES NOT INCLUDE A DIGITAL  OR  PHYS-
 ICAL PHOTOGRAPH, AN AUDIO OR VIDEO RECORDING, OR ANY DATA GENERATED FROM
 A DIGITAL OR PHYSICAL PHOTOGRAPH, OR AN AUDIO OR VIDEO RECORDING, UNLESS
 SUCH DATA IS GENERATED TO IDENTIFY A SPECIFIC INDIVIDUAL.
   2.  "BUSINESS  ASSOCIATE"  HAS  THE SAME MEANING AS IN TITLE 45 OF THE
 C.F.R., ESTABLISHED PURSUANT TO THE FEDERAL HEALTH INSURANCE PORTABILITY
 AND ACCOUNTABILITY ACT OF 1996.
   3. "CONSENT" MEANS A CLEAR AFFIRMATIVE ACT SIGNIFYING A FREELY  GIVEN,
 SPECIFIC, INFORMED, AND UNAMBIGUOUS INDICATION OF A CONSUMER'S AGREEMENT
 TO  THE  PROCESSING  OF  DATA RELATING TO THE CONSUMER.   CONSENT MAY BE
 WITHDRAWN AT ANY TIME, AND A CONTROLLER MUST PROVIDE CLEAR, CONSPICUOUS,
 AND CONSUMER-FRIENDLY MEANS TO WITHDRAW CONSENT. THE  BURDEN  OF  ESTAB-
 LISHING  CONSENT IS ON THE CONTROLLER.  CONSENT DOES NOT INCLUDE: (A) AN
 AGREEMENT OF GENERAL TERMS OF USE OR A SIMILAR DOCUMENT THAT  REFERENCES
 UNRELATED  INFORMATION  IN  ADDITION TO PERSONAL DATA PROCESSING; (B) AN
 AGREEMENT OBTAINED THROUGH FRAUD, DECEIT OR DECEPTION; (C) ANY ACT  THAT
 DOES  NOT CONSTITUTE A USER'S INTENT TO INTERACT WITH ANOTHER PARTY SUCH
 AS HOVERING OVER, PAUSING OR CLOSING ANY CONTENT; OR (D)  A  PRE-CHECKED
 BOX OR SIMILAR DEFAULT.
   4. "CONSUMER" MEANS A NATURAL PERSON WHO IS A NEW YORK RESIDENT ACTING
 ONLY  IN  AN  INDIVIDUAL  OR  HOUSEHOLD  CONTEXT.  IT DOES NOT INCLUDE A
 NATURAL PERSON KNOWN TO  BE  ACTING  IN  A  PROFESSIONAL  OR  EMPLOYMENT
 CONTEXT.
   5.  "CONTROLLER"  MEANS  THE PERSON WHO, ALONE OR JOINTLY WITH OTHERS,
 DETERMINES THE PURPOSES AND MEANS OF THE PROCESSING OF PERSONAL DATA.
   6. "COVERED ENTITY" HAS THE SAME MEANING AS IN TITLE 45 OF THE C.F.R.,
 ESTABLISHED PURSUANT TO THE FEDERAL  HEALTH  INSURANCE  PORTABILITY  AND
 ACCOUNTABILITY ACT OF 1996.
   7.  "DATA  BROKER" MEANS A PERSON, OR UNIT OR UNITS OF A LEGAL ENTITY,
 SEPARATELY OR TOGETHER, THAT DOES BUSINESS IN THE STATE OF NEW YORK  AND
 S. 8524                             3
 
 KNOWINGLY  COLLECTS,  AND SELLS TO THIRD PARTIES, THE PERSONAL DATA OF A
 CONSUMER WITH WHOM IT DOES NOT HAVE A DIRECT RELATIONSHIP. "DATA BROKER"
 DOES NOT INCLUDE ANY OF THE FOLLOWING:
   (A)  A  CONSUMER  REPORTING AGENCY TO THE EXTENT THAT IT IS COVERED BY
 THE FEDERAL FAIR CREDIT REPORTING ACT (15 U.S.C. SEC. 1681 ET SEQ.); OR
   (B) A FINANCIAL INSTITUTION TO THE EXTENT THAT IT IS  COVERED  BY  THE
 GRAMM-LEACH-BLILEY  ACT  (PUBLIC  LAW  106-102)  AND  IMPLEMENTING REGU-
 LATIONS.
   8. "DECISIONS THAT PRODUCE LEGAL  OR  SIMILARLY  SIGNIFICANT  EFFECTS"
 MEANS  DECISIONS  MADE BY THE CONTROLLER THAT RESULT IN THE PROVISION OR
 DENIAL BY THE CONTROLLER OF  FINANCIAL  OR  LENDING  SERVICES,  HOUSING,
 INSURANCE,   EDUCATION  ENROLLMENT  OR  OPPORTUNITY,  CRIMINAL  JUSTICE,
 EMPLOYMENT OPPORTUNITIES, HEALTH CARE SERVICES OR  ACCESS  TO  ESSENTIAL
 GOODS OR SERVICES.
   9.  "DEIDENTIFIED  DATA"  MEANS DATA THAT CANNOT REASONABLY BE USED TO
 INFER INFORMATION ABOUT, OR OTHERWISE BE LINKED TO A PARTICULAR  CONSUM-
 ER,  HOUSEHOLD OR DEVICE, PROVIDED THAT THE PROCESSOR OR CONTROLLER THAT
 POSSESSES THE DATA:
   (A) IMPLEMENTS REASONABLE TECHNICAL SAFEGUARDS TO ENSURE THAT THE DATA
 CANNOT BE ASSOCIATED WITH A CONSUMER, HOUSEHOLD OR DEVICE;
   (B) PUBLICLY COMMITS TO PROCESS THE DATA ONLY AS DEIDENTIFIED DATA AND
 NOT ATTEMPT TO REIDENTIFY  THE  DATA,  EXCEPT  THAT  THE  CONTROLLER  OR
 PROCESSOR  MAY  ATTEMPT  TO  REIDENTIFY  THE  INFORMATION SOLELY FOR THE
 PURPOSE OF DETERMINING WHETHER ITS  DEIDENTIFICATION  PROCESSES  SATISFY
 THE REQUIREMENTS OF THIS SUBDIVISION; AND
   (C)  CONTRACTUALLY OBLIGATES ANY RECIPIENTS OF THE DATA TO COMPLY WITH
 ALL PROVISIONS OF THIS ARTICLE.
   10. "DEVICE" MEANS ANY PHYSICAL OBJECT THAT IS CAPABLE  OF  CONNECTING
 TO  THE  INTERNET,  DIRECTLY  OR INDIRECTLY, OR TO ANOTHER DEVICE AND IS
 INTENDED FOR USE BY A NATURAL PERSON OR HOUSEHOLD OR,  IF  USED  OUTSIDE
 THE HOME, FOR USE BY THE GENERAL PUBLIC.
   11.  "GENETIC  INFORMATION"  MEANS ANY DATA, REGARDLESS OF ITS FORMAT,
 THAT CONCERNS  A  CONSUMER'S  GENETIC  CHARACTERISTICS.  "GENETIC  DATA"
 INCLUDES  BUT  IS  NOT LIMITED TO (A) RAW SEQUENCE DATA THAT RESULT FROM
 SEQUENCING OF A CONSUMER'S  COMPLETE  EXTRACTED  OR  A  PORTION  OF  THE
 EXTRACTED  DEOXYRIBONUCLEIC  ACID  (DNA)  INFORMATION;  (B) GENOTYPE AND
 PHENOTYPIC INFORMATION THAT RESULTS  FROM  ANALYZING  THE  RAW  SEQUENCE
 DATA;  AND  (C) SELF-REPORTED HEALTH INFORMATION THAT A CONSUMER SUBMITS
 TO A COMPANY REGARDING THE CONSUMER'S HEALTH CONDITIONS AND THAT IS USED
 FOR  SCIENTIFIC  RESEARCH  OR  PRODUCT  DEVELOPMENT  AND   ANALYZED   IN
 CONNECTION WITH THE CONSUMER'S RAW SEQUENCE DATA.
   12.  "HOUSEHOLD"  MEANS  A GROUP, HOWEVER IDENTIFIED, OF CONSUMERS WHO
 COHABITATE WITH ONE ANOTHER AT THE  SAME  RESIDENTIAL  ADDRESS  AND  MAY
 SHARE USE OF COMMON DEVICES OR SERVICES.
   13.  "IDENTIFIED  OR  IDENTIFIABLE"  MEANS A NATURAL PERSON WHO CAN BE
 IDENTIFIED, DIRECTLY OR INDIRECTLY, SUCH AS BY REFERENCE TO AN IDENTIFI-
 ER SUCH AS A NAME, AN IDENTIFICATION NUMBER, LOCATION DATA, OR AN ONLINE
 OR DEVICE IDENTIFIER.
   14. "NATURAL PERSON" MEANS A NATURAL PERSON ACTING ONLY IN AN INDIVID-
 UAL OR HOUSEHOLD CONTEXT. IT DOES NOT INCLUDE A NATURAL PERSON KNOWN  TO
 BE ACTING IN A PROFESSIONAL OR EMPLOYMENT CONTEXT.
   15.  "PERSON"  MEANS A NATURAL PERSON OR A LEGAL ENTITY, INCLUDING BUT
 NOT LIMITED  TO  A  PROPRIETORSHIP,  PARTNERSHIP,  LIMITED  PARTNERSHIP,
 CORPORATION,  COMPANY, LIMITED LIABILITY COMPANY OR CORPORATION, ASSOCI-
 ATION, OR OTHER FIRM OR SIMILAR BODY, OR  ANY  UNIT,  DIVISION,  AGENCY,
 DEPARTMENT, OR SIMILAR SUBDIVISION THEREOF.
 S. 8524                             4
 
   16. "PERSONAL DATA" MEANS ANY DATA THAT IDENTIFIES OR COULD REASONABLY
 BE  LINKED,  DIRECTLY  OR INDIRECTLY, WITH A SPECIFIC NATURAL PERSON, OR
 HOUSEHOLD.  PERSONAL DATA DOES NOT INCLUDE DEIDENTIFIED  DATA,  INFORMA-
 TION  THAT  IS  LAWFULLY  MADE PUBLICLY AVAILABLE FROM FEDERAL, STATE OR
 LOCAL GOVERNMENT RECORDS, OR INFORMATION THAT A CONTROLLER HAS A REASON-
 ABLE   BASIS TO BELIEVE IS LAWFULLY MADE AVAILABLE TO THE GENERAL PUBLIC
 BY THE  CONSUMER OR FROM WIDELY DISTRIBUTED MEDIA.
   17. "PRECISE GEOLOCATION DATA" MEANS INFORMATION DERIVED FROM TECHNOL-
 OGY, INCLUDING, BUT NOT LIMITED TO, GLOBAL POSITION SYSTEM  LEVEL  LATI-
 TUDE  AND LONGITUDE COORDINATES OR OTHER MECHANISMS, THAT DIRECTLY IDEN-
 TIFIES THE  SPECIFIC  LOCATION  OF  AN  INDIVIDUAL  WITH  PRECISION  AND
 ACCURACY  WITHIN  A  RADIUS  OF  ONE  THOUSAND SEVEN HUNDRED FIFTY FEET,
 EXCEPT AS PRESCRIBED BY REGULATIONS. PRECISE GEOLOCATION DATA  DOES  NOT
 INCLUDE  THE  CONTENT  OF  COMMUNICATIONS  OR  ANY  DATA GENERATED BY OR
 CONNECTED TO ADVANCE UTILITY METERING INFRASTRUCTURE SYSTEMS  OR  EQUIP-
 MENT FOR USE BY A UTILITY.
   18.  "PROCESS",  "PROCESSES" OR "PROCESSING" MEANS AN OPERATION OR SET
 OF OPERATIONS WHICH ARE PERFORMED ON DATA OR ON SETS OF DATA,  INCLUDING
 BUT  NOT  LIMITED TO THE COLLECTION, USE, ACCESS, SHARING, MONETIZATION,
 ANALYSIS, RETENTION, CREATION, GENERATION, DERIVATION, RECORDING, ORGAN-
 IZATION,  STRUCTURING,  STORAGE,  DISCLOSURE,  TRANSMISSION,   ANALYSIS,
 DISPOSAL, LICENSING, DESTRUCTION, DELETION, MODIFICATION, OR DEIDENTIFI-
 CATION OF DATA.
   19.  "PROCESSOR"  MEANS  A PERSON THAT PROCESSES DATA ON BEHALF OF THE
 CONTROLLER.
   20. "PROFILING" MEANS ANY FORM OF AUTOMATED  PROCESSING  PERFORMED  ON
 PERSONAL  DATA TO EVALUATE, ANALYZE, OR PREDICT PERSONAL ASPECTS RELATED
 TO AN IDENTIFIED OR IDENTIFIABLE NATURAL  PERSON'S  ECONOMIC  SITUATION,
 HEALTH,   PERSONAL   PREFERENCES,   INTERESTS,   RELIABILITY,  BEHAVIOR,
 LOCATION, OR MOVEMENTS.  PROFILING DOES NOT INCLUDE  EVALUATION,  ANALY-
 SIS,  OR  PREDICTION BASED SOLELY UPON A NATURAL PERSON'S CURRENT SEARCH
 QUERY OR ACTIVITIES ON, OR CURRENT VISIT TO, THE CONTROLLER'S WEBSITE OR
 ONLINE APPLICATION.
   21. "PROTECTED HEALTH INFORMATION" HAS THE SAME MEANING AS IN TITLE 45
 C.F.R., ESTABLISHED PURSUANT TO THE FEDERAL HEALTH INSURANCE PORTABILITY
 AND ACCOUNTABILITY ACT OF 1996.
   22. "SALE", "SELL", OR "SOLD" MEANS THE DISCLOSURE, TRANSFER,  CONVEY-
 ANCE,  SHARING,  LICENSING,  MAKING  AVAILABLE,  PROCESSING, GRANTING OF
 PERMISSION OR AUTHORIZATION TO PROCESS, OR OTHER  EXCHANGE  OF  PERSONAL
 DATA,  OR  PROVIDING ACCESS TO PERSONAL DATA FOR MONETARY OR OTHER VALU-
 ABLE CONSIDERATION BY THE CONTROLLER TO A THIRD PARTY. "SALE"  DOES  NOT
 INCLUDE THE FOLLOWING:
   (A)  THE  DISCLOSURE  OF DATA TO A PROCESSOR WHO PROCESSES THE DATA ON
 BEHALF OF THE CONTROLLER AND  WHICH  IS  CONTRACTUALLY  PROHIBITED  FROM
 USING IT FOR ANY PURPOSE OTHER THAN AS INSTRUCTED BY THE CONTROLLER;
   (B)  THE  DISCLOSURE OR TRANSFER OF DATA AS AN ASSET THAT IS PART OF A
 MERGER, ACQUISITION, BANKRUPTCY, OR OTHER TRANSACTION IN  WHICH  ANOTHER
 ENTITY ASSUMES CONTROL OR OWNERSHIP OF ALL OR A MAJORITY OF THE CONTROL-
 LER'S ASSETS; OR
   (C)  THE  DISCLOSURE  OF  PERSONAL DATA TO A THIRD PARTY NECESSARY FOR
 PURPOSES OF PROVIDING A PRODUCT, SERVICE, OR INTERACTION WITH SUCH THIRD
 PARTY, WHEN THE CONSUMER DIRECTS THE CONTROLLER TO DISCLOSE THE PERSONAL
 DATA OR INTENTIONALLY USES THE  CONTROLLER  TO  INTERACT  WITH  A  THIRD
 PARTY; OR
   (D) THE DISCLOSURE OR TRANSFER OF PERSONAL DATA TO AN AFFILIATE OF THE
 CONTROLLER UNDER THE SAME BRANDING:
 S. 8524                             5
 
   23. "SENSITIVE DATA" MEANS PERSONAL DATA THAT REVEALS:
   (A)  RACIAL  OR  ETHNIC  ORIGIN, RELIGIOUS BELIEFS, MENTAL OR PHYSICAL
 HEALTH CONDITION OR DIAGNOSIS, SEX LIFE, SEXUAL ORIENTATION, OR CITIZEN-
 SHIP OR IMMIGRATION STATUS;
   (B) GENETIC OR BIOMETRIC INFORMATION FOR THE PURPOSE OF UNIQUELY IDEN-
 TIFYING A NATURAL PERSON;
   (C) PRECISE GEOLOCATION DATA; OR
   (D) SOCIAL SECURITY, FINANCIAL ACCOUNT, PASSPORT OR  DRIVER'S  LICENSE
 NUMBERS.
   24.  "TARGETED ADVERTISING" MEANS ADVERTISING BASED UPON PROFILING. IT
 DOES NOT INCLUDE RECOMMENDATIONS BY A CONTROLLER TO A CONSUMER WITH WHOM
 THE CONTROLLER HAS  AN  EXISTING  RELATIONSHIP  THAT  ARE  MADE  ON  THE
 CONTROLLER'S  WEBSITES  OR ONLINE APPLICATIONS AND ARE BASED SOLELY UPON
 PERSONAL DATA THAT THE CONTROLLER HAS COLLECTED  FROM  THE  CONSUMER  ON
 SUCH  WEBSITES  OR  ONLINE  APPLICATIONS REGARDING CONTENT, PRODUCTS, OR
 SERVICES PROVIDED BY THE CONTROLLER.
   25. "THIRD PARTY" MEANS, WITH RESPECT TO A PARTICULAR  INTERACTION  OR
 OCCURRENCE,  A  PERSON, PUBLIC AUTHORITY, AGENCY, OR BODY OTHER THAN THE
 CONSUMER, THE CONTROLLER, OR PROCESSOR OF THE CONTROLLER.  A THIRD PARTY
 MAY ALSO BE A CONTROLLER IF THE  THIRD  PARTY,  ALONE  OR  JOINTLY  WITH
 OTHERS,  DETERMINES THE PURPOSES AND MEANS OF THE PROCESSING OF PERSONAL
 DATA.
   26. "VERIFIED REQUEST" MEANS A REQUEST BY A CONSUMER OR THEIR AGENT TO
 EXERCISE A RIGHT AUTHORIZED BY THIS ARTICLE, THE AUTHENTICITY  OF  WHICH
 HAS  BEEN ASCERTAINED BY THE CONTROLLER IN ACCORDANCE WITH PARAGRAPH (C)
 OF SUBDIVISION EIGHT OF SECTION TWELVE HUNDRED TWO OF THIS ARTICLE.
   § 1201. JURISDICTIONAL SCOPE. 1. THIS ARTICLE APPLIES TO LEGAL PERSONS
 THAT CONDUCT BUSINESS IN NEW YORK OR PRODUCE PRODUCTS OR  SERVICES  THAT
 ARE  TARGETED  TO RESIDENTS OF NEW YORK, AND THAT SATISFY ONE OR MORE OF
 THE FOLLOWING THRESHOLDS:
   (A) HAVE ANNUAL GROSS REVENUE OF TWENTY-FIVE MILLION DOLLARS OR MORE;
   (B) CONTROLS OR PROCESSES PERSONAL DATA OF FIFTY THOUSAND CONSUMERS OR
 MORE; OR
   (C) DERIVES OVER FIFTY PERCENT OF  GROSS  REVENUE  FROM  THE  SALE  OF
 PERSONAL DATA.
   2. THIS ARTICLE DOES NOT APPLY TO:
   (A) PERSONAL DATA PROCESSED BY STATE AND LOCAL GOVERNMENTS, AND MUNIC-
 IPAL  CORPORATIONS, FOR PROCESSES OTHER THAN SALE (FILING AND PROCESSING
 FEES ARE NOT SALE);
   (B) A NATIONAL SECURITIES ASSOCIATION REGISTERED PURSUANT  TO  SECTION
 15A  OF  THE SECURITIES EXCHANGE ACT OF 1934, AS AMENDED, OR REGULATIONS
 ADOPTED THEREUNDER OR A REGISTERED  FUTURES  ASSOCIATION  SO  DESIGNATED
 PURSUANT TO SECTION 17 OF THE COMMODITY EXCHANGE ACT, AS AMENDED, OR ANY
 REGULATIONS ADOPTED THEREUNDER;
   (C)  ANY  NONPROFIT  ENTITY IDENTIFIED IN SECTION FOUR HUNDRED FIVE OF
 THE FINANCIAL SERVICES LAW TO THE  EXTENT  SUCH  ORGANIZATION  COLLECTS,
 PROCESSES,  USES,  OR  SHARES  DATA  SOLELY  IN RELATION TO IDENTIFYING,
 INVESTIGATING, OR ASSISTING (I) LAW ENFORCEMENT AGENCIES  IN  CONNECTION
 WITH  SUSPECTED  INSURANCE-RELATED  CRIMINAL OR FRAUDULENT ACTS; OR (II)
 FIRST RESPONDERS IN CONNECTION WITH CATASTROPHIC EVENTS;
   (D) INFORMATION THAT MEETS THE FOLLOWING CRITERIA:
   (I) PERSONAL DATA COLLECTED, PROCESSED, SOLD, OR DISCLOSED PURSUANT TO
 AND  IN  COMPLIANCE  WITH  THE  FEDERAL  GRAMM-LEACH-BLILEY  ACT   (P.L.
 106-102), AND IMPLEMENTING REGULATIONS;
   (II)  PERSONAL  DATA COLLECTED, PROCESSED, SOLD, OR DISCLOSED PURSUANT
 TO THE FEDERAL DRIVER'S PRIVACY PROTECTION ACT OF 1994 (18  U.S.C.  SEC.
 S. 8524                             6
 
 2721  ET SEQ.), IF THE COLLECTION, PROCESSING, SALE, OR DISCLOSURE IS IN
 COMPLIANCE WITH THAT LAW;
   (III) PERSONAL DATA REGULATED BY THE FEDERAL FAMILY EDUCATIONAL RIGHTS
 AND PRIVACY ACT, U.S.C. SEC. 1232G AND ITS IMPLEMENTING REGULATIONS;
   (IV)  PERSONAL  DATA COLLECTED, PROCESSED, SOLD, OR DISCLOSED PURSUANT
 TO THE FEDERAL FARM CREDIT ACT OF 1971 (AS AMENDED  IN  12  U.S.C.  SEC.
 2001-2279CC)  AND  ITS  IMPLEMENTING  REGULATIONS (12 C.F.R. PART 600 ET
 SEQ.) IF THE COLLECTION, PROCESSING, SALE, OR DISCLOSURE IS  IN  COMPLI-
 ANCE WITH THAT LAW;
   (V) PERSONAL DATA REGULATED BY SECTION TWO-D OF THE EDUCATION LAW;
   (VI)  DATA  PROCESSED OR MAINTAINED (A) IN THE COURSE OF AN INDIVIDUAL
 APPLYING TO, EMPLOYED BY, OR ACTING AS AN AGENT OR INDEPENDENT  CONTRAC-
 TOR  OF  A  CONTROLLER, PROCESSOR OR THIRD PARTY, TO THE EXTENT THAT THE
 DATA IS COLLECTED AND USED WITHIN THE CONTEXT OF THAT ROLE, (B)  AS  THE
 EMERGENCY  CONTACT  INFORMATION OF AN INDIVIDUAL UNDER THIS SECTION USED
 FOR EMERGENCY CONTACT PURPOSES, OR (C) THAT IS NECESSARY  TO  RETAIN  TO
 ADMINISTER  BENEFITS  FOR  ANOTHER  INDIVIDUAL RELATING TO AN INDIVIDUAL
 UNDER CLAUSE (A) OF THIS SUBPARAGRAPH  AND  USED  FOR  THE  PURPOSES  OF
 ADMINISTERING SUCH BENEFITS;
   (VII)  PROTECTED  HEALTH  INFORMATION  THAT IS LAWFULLY COLLECTED BY A
 COVERED ENTITY OR BUSINESS ASSOCIATE AND IS  GOVERNED  BY  THE  PRIVACY,
 SECURITY,  AND  BREACH  NOTIFICATION  RULES  ISSUED BY THE UNITED STATES
 DEPARTMENT OF HEALTH AND HUMAN SERVICES, PARTS 160 AND 164 OF  TITLE  45
 OF  THE  CODE OF FEDERAL REGULATIONS, ESTABLISHED PURSUANT TO THE HEALTH
 INSURANCE  PORTABILITY  AND  ACCOUNTABILITY  ACT  OF  1996  (PUBLIC  LAW
 104-191)  ("HIPAA")  AND  THE HEALTH INFORMATION TECHNOLOGY FOR ECONOMIC
 AND CLINICAL HEALTH ACT (PUBLIC LAW 111-5);
   (VIII) PATIENT IDENTIFYING INFORMATION FOR PURPOSES OF 42 C.F.R.  PART
 2,  ESTABLISHED PURSUANT TO 42 U.S.C. SEC. 290DD-2, AS LONG AS SUCH DATA
 IS NOT SOLD IN VIOLATION OF HIPAA OR ANY STATE OR FEDERAL LAW;
   (IX) INFORMATION AND DOCUMENTS LAWFULLY CREATED FOR  PURPOSES  OF  THE
 FEDERAL  HEALTH  CARE QUALITY IMPROVEMENT ACT OF 1986, AND RELATED REGU-
 LATIONS;
   (X) PATIENT SAFETY WORK PRODUCT CREATED FOR PURPOSES OF 42 C.F.R. PART
 3, ESTABLISHED PURSUANT TO 42 U.S.C. SEC. 299B-21 THROUGH 299B-26;
   (XI) INFORMATION THAT IS TREATED IN THE  SAME  MANNER  AS  INFORMATION
 EXEMPT  UNDER SUBPARAGRAPH (VII) OF THIS PARAGRAPH THAT IS MAINTAINED BY
 A COVERED ENTITY OR BUSINESS ASSOCIATE AS DEFINED BY HIPAA OR A  PROGRAM
 OR  A QUALIFIED SERVICE ORGANIZATION AS DEFINED BY 42 U.S.C.  § 290DD-2,
 AS LONG AS SUCH DATA IS NOT SOLD IN VIOLATION OF HIPAA OR ANY  STATE  OR
 FEDERAL LAW;
   (XII)  DEIDENTIFIED HEALTH INFORMATION THAT MEETS ALL OF THE FOLLOWING
 CONDITIONS:
   (A) IT IS DEIDENTIFIED IN ACCORDANCE WITH THE REQUIREMENTS FOR DEIDEN-
 TIFICATION SET FORTH IN SECTION 164.514 OF PART 164 OF TITLE 45  OF  THE
 CODE OF FEDERAL REGULATIONS;
   (B)  IT  IS  DERIVED  FROM  PROTECTED HEALTH INFORMATION, INDIVIDUALLY
 IDENTIFIABLE HEALTH INFORMATION,  OR  IDENTIFIABLE  PRIVATE  INFORMATION
 COMPLIANT  WITH THE FEDERAL POLICY FOR THE PROTECTION OF HUMAN SUBJECTS,
 ALSO KNOWN AS THE COMMON RULE; AND
   (C) A COVERED ENTITY OR BUSINESS ASSOCIATE DOES NOT ATTEMPT TO REIDEN-
 TIFY THE INFORMATION NOR DO THEY  ACTUALLY  REIDENTIFY  THE  INFORMATION
 EXCEPT AS OTHERWISE ALLOWED UNDER STATE OR FEDERAL LAW;
   (XIII)  INFORMATION MAINTAINED BY A COVERED ENTITY OR BUSINESS ASSOCI-
 ATE GOVERNED BY THE PRIVACY, SECURITY,  AND  BREACH  NOTIFICATION  RULES
 ISSUED  BY  THE  UNITED  STATES DEPARTMENT OF HEALTH AND HUMAN SERVICES,
 S. 8524                             7
 
 PARTS 160 AND 164 OF TITLE 45 OF THE CODE OF FEDERAL REGULATIONS, ESTAB-
 LISHED PURSUANT TO THE HEALTH INSURANCE PORTABILITY  AND  ACCOUNTABILITY
 ACT  OF  1996  (PUBLIC LAW 104-191), TO THE EXTENT THE COVERED ENTITY OR
 BUSINESS  ASSOCIATE  MAINTAINS  THE  INFORMATION  IN  THE SAME MANNER AS
 PROTECTED HEALTH INFORMATION AS DESCRIBED IN SUBPARAGRAPH (VII) OF  THIS
 PARAGRAPH;
   (XIV)  INFORMATION  MAINTAINED  BY  A  FINANCIAL  INSTITUTION  THAT IS
 SUBJECT TO THE GRAMM-LEACH-BLILEY  ACT  (PUBLIC  LAW  106-103),  TO  THE
 EXTENT  THE  FINANCIAL INSTITUTION MAINTAINS THE INFORMATION IN THE SAME
 MANNER AS PERSONAL DATA AS DESCRIBED IN SUBPARAGRAPH (I) OF  THIS  PARA-
 GRAPH;
   (XV)  DATA  COLLECTED  AS PART OF HUMAN SUBJECTS RESEARCH, INCLUDING A
 CLINICAL TRIAL, CONDUCTED IN ACCORDANCE WITH THE FEDERAL POLICY FOR  THE
 PROTECTION OF HUMAN SUBJECTS, ALSO KNOWN AS THE COMMON RULE, PURSUANT TO
 GOOD  CLINICAL  PRACTICE  GUIDELINES ISSUED BY THE INTERNATIONAL COUNCIL
 FOR HARMONISATION OR PURSUANT TO HUMAN SUBJECT  PROTECTION  REQUIREMENTS
 OF THE UNITED STATES FOOD AND DRUG ADMINISTRATION;
   (XVI)  PERSONAL  DATA  PROCESSED ONLY FOR ONE OR MORE OF THE FOLLOWING
 PURPOSES:
   (A) PRODUCT  REGISTRATION  AND  TRACKING  CONSISTENT  WITH  APPLICABLE
 UNITED STATES FOOD AND DRUG ADMINISTRATION REGULATIONS AND GUIDANCE;
   (B)  PUBLIC  HEALTH  ACTIVITIES  AND  PURPOSES AS DESCRIBED IN SECTION
 164.512 OF TITLE 45 OF THE CODE OF FEDERAL REGULATIONS; AND/OR
   (C) ACTIVITIES RELATED TO QUALITY, SAFETY, OR EFFECTIVENESS  REGULATED
 BY THE UNITED STATES FOOD AND DRUG ADMINISTRATION; OR
   (XVII)  PERSONAL  DATA  COLLECTED, PROCESSED, OR DISCLOSED PURSUANT TO
 AND IN COMPLIANCE WITH ANY OPT-OUT  PROGRAM  AUTHORIZED  BY  THE  PUBLIC
 SERVICE COMMISSION OR ANY OTHER OPT-OUT COMMUNITY DISTRIBUTED GENERATION
 PROGRAMS AUTHORIZED IN LAW; OR
   (E) (I) AN ACTIVITY INVOLVING THE COLLECTION, MAINTENANCE, DISCLOSURE,
 SALE, COMMUNICATION, OR USE OF ANY PERSONAL DATA BEARING ON A CONSUMER'S
 CREDIT  WORTHINESS, CREDIT STANDING, CREDIT CAPACITY, CHARACTER, GENERAL
 REPUTATION, PERSONAL CHARACTERISTICS, OR MODE OF LIVING  BY  A  CONSUMER
 REPORTING  AGENCY,  AS  DEFINED  IN  TITLE 15 U.S.C. SEC. 1681A(F), BY A
 FURNISHER OF INFORMATION, AS SET FORTH IN TITLE 15 U.S.C. SEC.  1681S-2,
 WHO PROVIDES INFORMATION FOR USE IN A CONSUMER  REPORT,  AS  DEFINED  IN
 TITLE  15  U.S.C.  SEC. 1861A(D), AND BY A USER OF A CONSUMER REPORT, AS
 SET FORTH IN TITLE 15 U.S.C. SEC. 1681B.; AND
   (II) THIS PARAGRAPH SHALL APPLY ONLY TO THE EXTENT THAT SUCH  ACTIVITY
 INVOLVING  THE COLLECTION, MAINTENANCE, DISCLOSURE, SALE, COMMUNICATION,
 OR USE OF SUCH DATA BY THAT AGENCY, FURNISHER, OR  USER  IS  SUBJECT  TO
 REGULATION  UNDER  THE  FAIR  CREDIT REPORTING ACT, TITLE 15 U.S.C. SEC.
 1681 ET SEQ., AND THE DATA IS NOT COLLECTED, MAINTAINED, USED,  COMMUNI-
 CATED,  DISCLOSED,  OR  SOLD  EXCEPT  AS  AUTHORIZED  BY THE FAIR CREDIT
 REPORTING ACT.
   § 1202. CONSUMER RIGHTS. 1. RIGHT TO NOTICE. (A) NOTICE. EACH CONTROL-
 LER THAT PROCESSES A CONSUMER'S PERSONAL DATA  MUST  MAKE  PUBLICLY  AND
 CONSISTENTLY  AVAILABLE, IN A CONSPICUOUS AND READILY ACCESSIBLE MANNER,
 A NOTICE CONTAINING THE FOLLOWING:
   (I) A DESCRIPTION OF THE  CONSUMER'S  RIGHTS  UNDER  SUBDIVISIONS  TWO
 THROUGH  SEVEN  OF  THIS  SECTION  AND HOW A CONSUMER MAY EXERCISE THOSE
 RIGHTS, INCLUDING HOW TO WITHDRAW CONSENT;
   (II) THE CATEGORIES OF PERSONAL DATA PROCESSED BY THE  CONTROLLER  AND
 BY  ANY  PROCESSOR WHO PROCESSES PERSONAL DATA ON BEHALF OF THE CONTROL-
 LER;
   (III) THE SOURCES FROM WHICH PERSONAL DATA IS COLLECTED;
 S. 8524                             8
 
   (IV) THE PURPOSES FOR PROCESSING PERSONAL DATA;
   (V)  THE CATEGORIES OF THIRD PARTIES TO WHOM THE CONTROLLER DISCLOSED,
 SHARED, TRANSFERRED OR SOLD PERSONAL DATA  AND,  FOR  EACH  CATEGORY  OF
 THIRD   PARTY,  (A)  THE  CATEGORIES  OF  PERSONAL  DATA  BEING  SHARED,
 DISCLOSED, TRANSFERRED, OR SOLD TO THE THIRD PARTY, (B) THE PURPOSES FOR
 WHICH PERSONAL DATA IS BEING SHARED, DISCLOSED, TRANSFERRED, OR SOLD  TO
 THE  THIRD PARTY, (C) ANY APPLICABLE RETENTION PERIODS FOR EACH CATEGORY
 OF PERSONAL DATA PROCESSED BY THE THIRD PARTIES OR  PROCESSED  ON  THEIR
 BEHALF,  OR  IF THAT IS NOT POSSIBLE, THE CRITERIA USED TO DETERMINE THE
 PERIOD, AND (D) WHETHER THE THIRD PARTIES MAY USE THE PERSONAL DATA  FOR
 TARGETED ADVERTISING; AND
   (VI)  THE  CONTROLLER'S RETENTION PERIOD FOR EACH CATEGORY OF PERSONAL
 DATA THAT THEY PROCESS OR IS PROCESSED ON THEIR BEHALF, OR  IF  THAT  IS
 NOT POSSIBLE, THE CRITERIA USED TO DETERMINE THAT PERIOD.
   (B) NOTICE REQUIREMENTS.
   (I)  THE  NOTICE  MUST  BE  WRITTEN IN EASY-TO-UNDERSTAND LANGUAGE AND
 FORMAT AT AN EIGHTH GRADE READING LEVEL OR BELOW AND IN AT LEAST  TWELVE
 POINT FONT.
   (II)  THE CATEGORIES OF PERSONAL DATA PROCESSED AND PURPOSES FOR WHICH
 EACH CATEGORY OF PERSONAL DATA IS PROCESSED MUST BE DESCRIBED IN A CLEAR
 AND CONSPICUOUS MANNER, AT A LEVEL SPECIFIC ENOUGH TO ENABLE A  CONSUMER
 TO  EXERCISE  MEANINGFUL  CONTROL  OVER  THEIR  PERSONAL DATA BUT NOT SO
 SPECIFIC AS TO RENDER THE NOTICE UNHELPFUL TO A CONSUMER.
   (III) THE NOTICE MUST BE DATED WITH ITS EFFECTIVE DATE AND UPDATED  AT
 LEAST  ANNUALLY.    WHEN  THE  INFORMATION REQUIRED TO BE DISCLOSED TO A
 CONSUMER PURSUANT TO PARAGRAPH (A) OF THIS SUBDIVISION HAS  NOT  CHANGED
 SINCE  THE  IMMEDIATELY  PREVIOUS  NOTICE  (WHETHER  INITIAL, ANNUAL, OR
 REVISED) PROVIDED TO THE CONSUMER, A CONTROLLER MAY  ISSUE  A  STATEMENT
 THAT NO CHANGES HAVE BEEN MADE.
   (IV)  THE  NOTICE,  AS WELL AS EACH VERSION OF THE NOTICE IN EFFECT IN
 THE PRECEDING SIX YEARS,   MUST BE EASILY ACCESSIBLE  TO  CONSUMERS  AND
 CAPABLE OF BEING VIEWED BY CONSUMERS AT ANY TIME.
   2.  RIGHT TO OPT OUT.  (A) A CONTROLLER MUST ALLOW CONSUMERS THE RIGHT
 TO OPT OUT, AT ANY TIME, OF  PROCESSING  PERSONAL  DATA  CONCERNING  THE
 CONSUMER FOR THE PURPOSES OF:
   (I) TARGETED ADVERTISING;
   (II) THE SALE OF PERSONAL DATA; AND
   (III)  PROFILING  IN  FURTHERANCE  OF  DECISIONS THAT PRODUCE LEGAL OR
 SIMILARLY SIGNIFICANT EFFECTS CONCERNING A CONSUMER.
   (B) A CONTROLLER MUST PROVIDE CLEAR  AND  CONSPICUOUS  MEANS  FOR  THE
 CONSUMER  OR THEIR AGENT TO OPT OUT OF PROCESSING AND CLEARLY PRESENT AS
 THE MOST CONSPICUOUS CHOICE AN OPTION TO SIMULTANEOUSLY OPT OUT  OF  ALL
 PROCESSING PURPOSES SET FORTH IN PARAGRAPH (A) OF THIS SUBDIVISION.
   (C)  A  CONTROLLER MUST NOT PROCESS PERSONAL DATA FOR ANY PURPOSE FROM
 WHICH THE CONSUMER HAS OPTED OUT.
   (D) IF A CONSUMER HAS OPTED OUT OF THE  PROCESSING  OF  PERSONAL  DATA
 PURSUANT  TO  PARAGRAPH  (A)  OF THIS SUBDIVISION, A CONTROLLER MUST NOT
 REQUEST THAT THE CONSUMER OPT BACK IN TO SUCH PROCESSING IN A  WAY  THAT
 IS  MANIFESTLY EXCESSIVE OR UNDULY BURDENSOME TO THE CONSUMER, AND IN NO
 EVENT SHALL MAKE SUCH A REQUEST TO THE CONSUMER MORE THAN TWICE  ANNUAL-
 LY.
   (E) CONTROLLERS MUST TREAT USER-ENABLED PRIVACY CONTROLS IN A BROWSER,
 BROWSER   PLUG-IN,  SMARTPHONE  APPLICATION,  OPERATING  SYSTEM,  DEVICE
 SETTING, OR OTHER MECHANISM THAT COMMUNICATES OR SIGNALS THE  CONSUMER'S
 CHOICE  NOT TO OPT OUT OF THE PROCESSING OF PERSONAL DATA IN FURTHERANCE
 OF TARGETED ADVERTISING, OR THE SALE OF THEIR PERSONAL DATA  AS  AN  OPT
 S. 8524                             9

 OUT UNDER THIS ARTICLE. TO THE EXTENT THAT THE PRIVACY CONTROL CONFLICTS
 WITH  A CONSUMER'S CONSENT, THE CONTROLLER SHALL COMPLY WITH THE PRIVACY
 CONTROL BUT MAY NOTIFY THE CONSUMER OF SUCH CONFLICT AND PROVIDE TO SUCH
 CONSUMER THE CHOICE TO GIVE CONTROLLER SPECIFIC CONSENT TO SUCH PROCESS-
 ING.
   (F) THE ATTORNEY GENERAL SHALL PUBLISH A LIST OF USER-ENABLED CONTROLS
 THAT  CONTOLLERS  MUST  RECOGNIZE  ON  ITS WEBSITE WITH ENOUGH TECHNICAL
 INFORMATION TO  ALLOW  CONTROLLERS  AND  PROCESSORS  TO  RECOGNIZE  SUCH
 CONTROLS.
   3.  SENSITIVE DATA. (A) A CONTROLLER MUST OBTAIN FREELY GIVEN, SPECIF-
 IC, INFORMED, AND UNAMBIGUOUS OPT-IN CONSENT FROM A CONSUMER TO:
   (I) PROCESS THE CONSUMER'S SENSITIVE DATA RELATED TO THAT CONSUMER FOR
 ANY PURPOSE OTHER THAN  THOSE  IN  SUBDIVISION  TWO  OF  SECTION  TWELVE
 HUNDRED FIVE OF THIS ARTICLE; OR
   (II)  MAKE  ANY  CHANGES  TO  THE  EXISTING  PROCESSING  OR PROCESSING
 PURPOSE, INCLUDING THOSE REGARDING THE METHOD AND SCOPE  OF  COLLECTION,
 OF  THE  CONSUMER'S  SENSITIVE  DATA  THAT MAY BE LESS PROTECTIVE OF THE
 CONSUMER'S SENSITIVE DATA THAN THE PROCESSING TO WHICH THE CONSUMER  HAS
 PREVIOUSLY GIVEN THEIR FREELY GIVEN, SPECIFIC, INFORMED, AND UNAMBIGUOUS
 OPT-IN CONSENT.
   (B) ANY REQUEST FOR CONSENT TO PROCESS SENSITIVE DATA MUST BE PROVIDED
 TO  THE  CONSUMER, PRIOR TO PROCESSING THEIR SENSITIVE DATA, IN A STAND-
 ALONE DISCLOSURE THAT IS SEPARATE AND APART FROM ANY CONTRACT OR PRIVACY
 POLICY. THE REQUEST FOR CONSENT MUST:
   (I) BE WRITTEN IN A TWELVE POINT FONT OR GREATER AND INCLUDE  A  CLEAR
 AND  CONSPICUOUS  DESCRIPTION  OF  EACH  CATEGORY OF DATA AND PROCESSING
 PURPOSE FOR WHICH CONSENT IS SOUGHT;
   (II) CLEARLY IDENTIFY AND DISTINGUISH BETWEEN CATEGORIES OF  DATA  AND
 PROCESSING  PURPOSES THAT ARE NECESSARY TO PROVIDE THE SERVICES OR GOODS
 REQUESTED BY THE CONSUMER AND CATEGORIES OF DATA AND PROCESSING PURPOSES
 THAT ARE NOT NECESSARY TO PROVIDE THE SERVICES OR GOODS REQUESTED BY THE
 CONSUMER;
   (III) ENABLE A REASONABLE CONSUMER TO EASILY IDENTIFY  THE  CATEGORIES
 OF DATA AND PROCESSING PURPOSES FOR WHICH CONSENT IS SOUGHT;
   (IV)  CLEARLY  PRESENT  AS  THE  MOST  CONSPICUOUS CHOICE AN OPTION TO
 PROVIDE ONLY THE CONSENT NECESSARY TO  PROVIDE  THE  SERVICES  OR  GOODS
 REQUESTED BY THE CONSUMER;
   (V) CLEARLY PRESENT AN OPTION TO DENY CONSENT; AND
   (VI) WHERE THE REQUEST SEEKS CONSENT TO SHARING, DISCLOSURE, TRANSFER,
 OR  SALE  OF SENSITIVE DATA TO THIRD PARTIES, IDENTIFY THE CATEGORIES OF
 SUCH THIRD PARTIES, THE CATEGORIES OF DATA SOLD OR SHARED WITH THEM, THE
 PROCESSING PURPOSES, THE RETENTION PERIOD, OR IF THAT IS  NOT  POSSIBLE,
 THE  CRITERIA  USED  TO DETERMINE THE PERIOD, AND STATE IF SUCH SHARING,
 DISCLOSURE, TRANSFER, OR SALE ENABLES OR INVOLVES TARGETED  ADVERTISING.
 THE  DETAILS OF THE CATEGORIES OF SUCH THIRD PARTIES, AND THE CATEGORIES
 OF DATA, PROCESSING PURPOSES, AND THE RETENTION PERIOD, MAY BE SET FORTH
 IN A  DIFFERENT  DISCLOSURE,  PROVIDED  THAT  THE  REQUEST  FOR  CONSENT
 CONTAINS A CONSPICUOUS AND DIRECTLY ACCESSIBLE LINK TO THAT DISCLOSURE.
   (C)  TARGETED  ADVERTISING  AND  SALE  OF  PERSONAL  DATA SHALL NOT BE
 CONSIDERED PROCESSING PURPOSES THAT ARE NECESSARY TO PROVIDE SERVICES OR
 GOODS REQUESTED BY A CONSUMER.
   (D) ONCE A CONSUMER HAS PROVIDED FREELY GIVEN, SPECIFIC, INFORMED, AND
 UNAMBIGUOUS OPT-IN CONSENT TO PROCESS THEIR SENSITIVE DATA FOR  A  PROC-
 ESSING  PURPOSE, A CONTROLLER MAY RELY ON SUCH CONSENT UNTIL IT IS WITH-
 DRAWN.
 S. 8524                            10
 
   (E) A CONTROLLER MUST PROVIDE A MECHANISM FOR A CONSUMER  TO  WITHDRAW
 PREVIOUSLY  GIVEN  CONSENT  AT ANY TIME. SUCH MECHANISM SHALL MAKE IT AS
 EASY FOR A CONSUMER TO WITHDRAW THEIR CONSENT AS IT IS FOR SUCH CONSUMER
 TO PROVIDE CONSENT.
   (F)  A  CONTROLLER  MUST NOT INFER THAT A CONSUMER HAS PROVIDED FREELY
 GIVEN, SPECIFIC, INFORMED,  AND  UNAMBIGUOUS  OPT-IN  CONSENT  FROM  THE
 CONSUMER'S  INACTION  OR  THE  CONSUMER'S  CONTINUED USE OF A SERVICE OR
 PRODUCT PROVIDED BY THE CONTROLLER.
   (G) CONTROLLERS MUST NOT REQUEST  CONSENT  FROM  A  CONSUMER  WHO  HAS
 PREVIOUSLY  WITHHELD  OR DENIED CONSENT TO PROCESS SENSITIVE DATA, UNTIL
 AT LEAST TWELVE MONTHS AFTER A DENIAL, UNLESS CONSENT  IS  NECESSARY  TO
 PROVIDE THE SERVICES OR GOODS REQUESTED BY THE CONSUMER.
   (H) CONTROLLERS MUST TREAT USER-ENABLED PRIVACY CONTROLLERS IN A BROW-
 SER,  BROWSER  PLUG-IN, SMARTPHONE APPLICATION, OPERATING SYSTEM, DEVICE
 SETTING, OR OTHER MECHANISM THAT COMMUNICATES OR SIGNALS THE  CONSUMER'S
 CHOICES  TO OPT OUT OF THE PROCESSING OF PERSONAL DATA IN FURTHERANCE OF
 TARGETED ADVERTISING, THE SALE OF THEIR PERSONAL DATA, OR  PROFILING  IN
 FURTHERANCE  OF  DECISIONS  THAT  PRODUCE LEGAL OR SIMILARLY SIGNIFICANT
 EFFECTS CONCERNING THE CONSUMER AS A DENIAL OF CONSENT TO PROCESS SENSI-
 TIVE DATA UNDER THIS ARTICLE. TO THE EXTENT  THAT  THE  PRIVACY  CONTROL
 CONFLICTS  WITH  A  CONSUMER'S  CONSENT,  THE  PRIVACY  CONTROL SETTINGS
 GOVERN, UNLESS THE CONSUMER PROVIDES FREELY GIVEN,  SPECIFIC,  INFORMED,
 AND UNAMBIGUOUS OPT-IN CONSENT TO OVERRIDE THE PRIVACY CONTROL, HOWEVER,
 THE  CONTROLLER MAY NOTIFY SUCH CONSUMER OF SUCH CONFLICT AND PROVIDE TO
 THE  CONSUMER THE CHOICE TO GIVE  CONTROLLER-SPECIFIC  CONSENT  TO  SUCH
 PROCESSING.
   (I)  (I)  A  CONTROLLER  MUST  NOT DISCRIMINATE AGAINST A CONSUMER FOR
 EXERCISING THEIR RIGHTS UNDER THIS ARTICLE  OR  WITHHOLDING  OR  DENYING
 CONSENT, INCLUDING, BUT NOT LIMITED TO, BY:
   (A)  DENYING  SERVICES  OR  GOODS TO THE CONSUMER, UNLESS THE CONSUMER
 DOES NOT CONSENT TO PROCESSING NECESSARY  TO  PROVIDE  THE  SERVICES  OR
 GOODS REQUESTED BY THE CONSUMER;
   (B) CHARGING DIFFERENT PRICES FOR GOODS OR SERVICES, INCLUDING THROUGH
 THE USE OF DISCOUNTS OR OTHER BENEFITS, IMPOSING PENALTIES, OR PROVIDING
 A DIFFERENT LEVEL OR QUALITY OF SERVICES OR GOODS TO THE CONSUMER; OR
   (C)  SUGGESTING  THAT  THE  CONSUMER WILL RECEIVE A DIFFERENT PRICE OR
 RATE FOR GOODS OR SERVICES OR A DIFFERENT LEVEL OR QUALITY  OF  SERVICES
 OR GOODS.
   (II)  A  CONTROLLER  SHALL NOT BE PROHIBITED FROM OFFERING A DIFFERENT
 PRICE, RATE, LEVEL, QUALITY, OR SELECTION OF  GOODS  OR  SERVICES  TO  A
 CONSUMER, INCLUDING OFFERING GOODS OR SERVICES FOR NO FEE, IF THE OFFER-
 ING  IS  IN CONNECTION WITH A CONSUMER'S VOLUNTARY PARTICIPATION IN BONA
 FIDE  LOYALTY,  REWARDS,  PREMIUM  FEATURES,  DISCOUNTS,  OR  CLUB  CARD
 PROGRAM.  IF  A CONSUMER EXERCISES THEIR RIGHT PURSUANT TO PARAGRAPH (A)
 OF SUBDIVISION TWO OF THIS SECTION, A CONTROLLER MAY NOT  SELL  PERSONAL
 DATA  TO  A THIRD PARTY CONTROLLER AS PART OF SUCH A PROGRAM UNLESS: (A)
 THE SALE IS REASONABLY NECESSARY TO ENABLE THE THIRD PARTY TO PROVIDE  A
 BENEFIT TO WHICH THE CONSUMER IS ENTITLED; (B) THE SALE OF PERSONAL DATA
 TO  THIRD  PARTIES IS CLEARLY DISCLOSED IN THE TERMS OF THE PROGRAM; AND
 (C) THE THIRD PARTY USES THE PERSONAL DATA ONLY FOR PURPOSES OF  FACILI-
 TATING  SUCH  A  BENEFIT  TO WHICH THE CONSUMER IS ENTITLED AND DOES NOT
 RETAIN OR OTHERWISE USE OR DISCLOSE THE  PERSONAL  DATA  FOR  ANY  OTHER
 PURPOSE.
   (J)  A  CONTROLLER  MAY,  WITH  THE CONSUMER'S FREELY GIVEN, SPECIFIC,
 INFORMED, AND UNAMBIGUOUS OPT-IN CONSENT GIVEN PURSUANT TO THIS SECTION,
 OPERATE A PROGRAM IN WHICH INFORMATION, PRODUCTS, OR  SERVICES  SOLD  TO
 S. 8524                            11
 
 THE  CONSUMER  ARE  DISCOUNTED  BASED  SOLELY  ON  SUCH CONSUMER'S PRIOR
 PURCHASES FROM THE CONTROLLER, PROVIDED THAT ANY SENSITIVE DATA USED  TO
 OPERATE  SUCH  PROGRAM  IS PROCESSED SOLELY FOR THE PURPOSE OF OPERATING
 SUCH PROGRAM.
   (K) IN THE EVENT OF A MERGER, ACQUISITION, BANKRUPTCY, OR OTHER TRANS-
 ACTION  IN  WHICH  ANOTHER ENTITY ASSUMES CONTROL OR OWNERSHIP OF ALL OR
 MAJORITY OF  THE  CONTROLLER'S  ASSETS,  ANY  CONSENT  PROVIDED  TO  THE
 CONTROLLER BY A CONSUMER RELATING TO SENSITIVE DATA PRIOR TO SUCH TRANS-
 ACTION OTHER THAN CONSENT TO PROCESSING NECESSARY TO PROVIDE SERVICES OR
 GOODS REQUESTED BY THE CONSUMER, SHALL BE DEEMED WITHDRAWN.
   4.  RIGHT  TO  ACCESS.  UPON  THE  VERIFIED  REQUEST  OF A CONSUMER, A
 CONTROLLER SHALL:
   (A) CONFIRM WHETHER OR NOT THE CONTROLLER IS PROCESSING OR  HAS  PROC-
 ESSED  PERSONAL  DATA  OF THAT CONSUMER, AND PROVIDE ACCESS TO A COPY OF
 ANY SUCH PERSONAL DATA  IN  A  MANNER  UNDERSTANDABLE  TO  A  REASONABLE
 CONSUMER WHEN REQUESTED; AND
   (B)  PROVIDE THE CATEGORY OF EACH PROCESSOR OR THIRD PARTY TO WHOM THE
 CONTROLLER DISCLOSED, TRANSFERRED, OR SOLD THE CONSUMER'S PERSONAL  DATA
 AND,  FOR  EACH CATEGORY OF PROCESSOR OR THIRD PARTY, (I) THE CATEGORIES
 OF THE CONSUMER'S PERSONAL DATA DISCLOSED, TRANSFERRED, OR SOLD TO  EACH
 PROCESSOR  OR  THIRD PARTY AND (II) THE PURPOSES FOR WHICH EACH CATEGORY
 OF THE CONSUMER'S PERSONAL DATA WAS DISCLOSED, TRANSFERRED, OR  SOLD  TO
 EACH PROCESSOR OR THIRD PARTY.
   5. RIGHT TO PORTABLE DATA.  UPON A VERIFIED REQUEST, AND TO THE EXTENT
 TECHNICALLY FEASIBLE, THE CONTROLLER MUST: (A) PROVIDE TO THE CONSUMER A
 COPY  OF  ALL  OF, OR A PORTION OF, AS DESIGNATED IN A VERIFIED REQUEST,
 THE  CONSUMER'S  PERSONAL  DATA  IN  A  STRUCTURED,  COMMONLY  USED  AND
 MACHINE-READABLE  FORMAT  AND (B) TRANSMIT THE DATA TO ANOTHER PERSON OF
 THE CONSUMER'S OR THEIR AGENT'S DESIGNATION WITHOUT HINDRANCE.
   6. RIGHT TO CORRECT. (A) UPON THE VERIFIED REQUEST OF  A  CONSUMER  OR
 THEIR  AGENT,  A  CONTROLLER  MUST CONDUCT A REASONABLE INVESTIGATION TO
 DETERMINE WHETHER PERSONAL DATA, THE ACCURACY OF WHICH  IS  DISPUTED  BY
 THE  CONSUMER,  IS  INACCURATE,  WITH SUCH INVESTIGATION TO BE CONCLUDED
 WITHIN THE TIME PERIOD SET FORTH IN PARAGRAPH (A) OF  SUBDIVISION  EIGHT
 OF THIS SECTION.
   (B)  NOTWITHSTANDING  PARAGRAPH  (A) OF THIS SUBDIVISION, A CONTROLLER
 MAY TERMINATE AN INVESTIGATION INITIATED PURSUANT TO SUCH  PARAGRAPH  IF
 THE  CONTROLLER REASONABLY AND IN GOOD FAITH DETERMINES THAT THE DISPUTE
 BY THE CONSUMER IS WHOLLY WITHOUT MERIT, INCLUDING BY REASON OF A  FAIL-
 URE  BY  A CONSUMER TO PROVIDE SUFFICIENT INFORMATION TO INVESTIGATE THE
 DISPUTED PERSONAL DATA. UPON MAKING ANY DETERMINATION IN ACCORDANCE WITH
 THIS PARAGRAPH THAT A DISPUTE IS  WHOLLY  WITHOUT  MERIT,  A  CONTROLLER
 MUST,  WITHIN  THE TIME PERIOD SET FORTH IN PARAGRAPH (A) OF SUBDIVISION
 EIGHT OF THIS SECTION, PROVIDE THE  AFFECTED  CONSUMER  A  STATEMENT  IN
 WRITING THAT INCLUDES, AT A MINIMUM, THE SPECIFIC REASONS FOR THE DETER-
 MINATION,  AND IDENTIFICATION OF ANY INFORMATION REQUIRED TO INVESTIGATE
 THE DISPUTED PERSONAL DATA, WHICH MAY CONSIST  OF  A  STANDARDIZED  FORM
 DESCRIBING THE GENERAL NATURE OF SUCH INFORMATION.
   (C)  IF,  AFTER ANY INVESTIGATION UNDER PARAGRAPH (A) OF THIS SUBDIVI-
 SION OF ANY PERSONAL DATA  DISPUTED  BY  A  CONSUMER,  AN  ITEM  OF  THE
 PERSONAL  DATA  IS  FOUND  TO  BE INACCURATE OR INCOMPLETE, OR CANNOT BE
 VERIFIED, THE CONTROLLER MUST:
   (I) CORRECT THE INACCURATE OR INCOMPLETE PERSONAL DATA OF THE  CONSUM-
 ER; AND
   (II)  UNLESS IT PROVES IMPOSSIBLE OR INVOLVES DISPROPORTIONATE EFFORT,
 COMMUNICATE SUCH REQUEST TO EACH THIRD  PARTY  TO  WHOM  THE  CONTROLLER
 S. 8524                            12
 
 DISCLOSED,  TRANSFERRED,  OR  SOLD  THE  PERSONAL  DATA  WITHIN ONE YEAR
 PRECEDING THE CONSUMER'S REQUEST, AND TO REQUIRE THOSE THIRD PARTIES  TO
 DO  THE  SAME FOR ANY FURTHER THIRD PARTIES THEY DISCLOSED, TRANSFERRED,
 OR SOLD THE PERSONAL DATA TO.
   (D)  IF  THE  INVESTIGATION DOES NOT RESOLVE THE DISPUTE, THE CONSUMER
 MAY FILE WITH THE CONTROLLER A BRIEF STATEMENT SETTING FORTH THE  NATURE
 OF THE DISPUTE. WHENEVER A STATEMENT OF A DISPUTE IS FILED, UNLESS THERE
 EXISTS  REASONABLE  GROUNDS  TO BELIEVE THAT IT IS WHOLLY WITHOUT MERIT,
 THE CONTROLLER MUST NOTE THAT IT IS DISPUTED BY THE CONSUMER AND INCLUDE
 EITHER THE CONSUMER'S STATEMENT OR A CLEAR AND ACCURATE CODIFICATION  OR
 SUMMARY   THEREOF  WITH  THE  DISPUTED  PERSONAL  DATA  WHENEVER  IT  IS
 DISCLOSED, TRANSFERRED, OR SOLD TO ANY PROCESSOR OR THIRD PARTY.
   7. RIGHT TO DELETE. (A) UPON THE VERIFIED REQUEST  OF  A  CONSUMER,  A
 CONTROLLER MUST:
   (I)  WITHIN  FORTY-FIVE  DAYS  AFTER  RECEIVING  THE VERIFIED REQUEST,
 DELETE ANY OR ALL OF THE CONSUMER'S PERSONAL DATA, AS  DIRECTED  BY  THE
 CONSUMER OR THEIR AGENT,  THAT THE CONTROLLER POSSESSES OR CONTROLS; AND
   (II)  UNLESS  IT PROVES IMPOSSIBLE OR INVOLVES DISPROPORTIONATE EFFORT
 THAT IS DOCUMENTED  IN  WRITING  BY  THE  CONTROLLER,  COMMUNICATE  SUCH
 REQUEST  TO  EACH  THIRD  PARTY TO WHOM THE CONTROLLER DISCLOSED, TRANS-
 FERRED OR SOLD THE PERSONAL DATA WITHIN ONE YEAR PRECEDING  THE  CONSUM-
 ER'S  REQUEST  AND TO REQUIRE THOSE THIRD PARTIES TO DO THE SAME FOR ANY
 FURTHER THIRD PARTIES THEY DISCLOSED, TRANSFERRED, OR SOLD THE  PERSONAL
 DATA TO.
   (B) FOR PERSONAL DATA THAT IS NOT POSSESSED BY THE CONTROLLER BUT BY A
 PROCESSOR  OF  THE CONTROLLER, THE CONTROLLER MAY CHOOSE TO (I) COMMUNI-
 CATE THE CONSUMER'S REQUEST FOR  DELETION  TO  THE  PROCESSOR,  OR  (II)
 REQUEST  THAT  THE  PROCESSOR RETURN TO THE CONTROLLER THE PERSONAL DATA
 THAT IS THE SUBJECT OF THE CONSUMER'S REQUEST AND DELETE  SUCH  PERSONAL
 DATA UPON RECEIPT OF THE REQUEST.
   (C) A CONSUMER'S DELETION OF THEIR ONLINE ACCOUNT MUST BE TREATED AS A
 REQUEST TO THE CONTROLLER TO DELETE ALL OF THAT CONSUMER'S PERSONAL DATA
 DIRECTLY RELATED TO THAT ACCOUNT.
   (D)  A  CONTROLLER  MUST  MAINTAIN  REASONABLE  PROCEDURES DESIGNED TO
 PREVENT THE REAPPEARANCE IN ITS SYSTEMS, AND IN ANY DATA  IT  DISCLOSES,
 TRANSFERS,  OR  SELLS  TO  ANY  THIRD  PARTY,  THE PERSONAL DATA THAT IS
 DELETED PURSUANT TO THIS SUBDIVISION.
   (E) A CONTROLLER IS NOT REQUIRED TO COMPLY WITH A  CONSUMER'S  REQUEST
 TO DELETE PERSONAL DATA IF:
   (I)  COMPLYING  WITH  THE  REQUEST  WOULD  PREVENT THE CONTROLLER FROM
 PERFORMING ACCOUNTING  FUNCTIONS,  PROCESSING  REFUNDS,  EFFECTUATING  A
 PRODUCT  RECALL PURSUANT TO FEDERAL OR STATE LAW, OR FULFILLING WARRANTY
 CLAIMS, PROVIDED THAT THE PERSONAL DATA  THAT  IS  THE  SUBJECT  OF  THE
 REQUEST IS NOT PROCESSED FOR ANY PURPOSE OTHER THAN SUCH SPECIFIC ACTIV-
 ITIES; OR
   (II)  IT  IS  NECESSARY  FOR THE CONTROLLER TO MAINTAIN THE CONSUMER'S
 PERSONAL DATA TO ENGAGE IN PUBLIC OR PEER-REVIEWED  SCIENTIFIC,  HISTOR-
 ICAL, OR STATISTICAL RESEARCH IN THE PUBLIC INTEREST THAT ADHERES TO ALL
 OTHER APPLICABLE ETHICS AND PRIVACY LAWS, WHEN THE CONTROLLER'S DELETION
 OF  THE  INFORMATION  IS LIKELY TO RENDER IMPOSSIBLE OR SERIOUSLY IMPAIR
 THE ACHIEVEMENT OF SUCH RESEARCH, PROVIDED THAT THE CONSUMER  HAS  GIVEN
 INFORMED  CONSENT AND THE PERSONAL DATA IS NOT PROCESSED FOR ANY PURPOSE
 OTHER THAN SUCH RESEARCH.
   (F) WHERE A CONSUMER'S REQUEST FOR DELETION IS DENIED, THE  CONTROLLER
 SHALL PROVIDE THE CONSUMER WITH A WRITTEN JUSTIFICATION FOR SUCH DENIAL.
 S. 8524                            13
 
   8.    RESPONDING  TO REQUESTS. (A) A CONTROLLER MUST TAKE ACTION UNDER
 SUBDIVISIONS FOUR THROUGH SEVEN OF THIS SECTION AND INFORM THE  CONSUMER
 OF  ANY ACTIONS TAKEN WITHOUT UNDUE DELAY AND IN ANY EVENT WITHIN FORTY-
 FIVE DAYS OF RECEIPT OF THE REQUEST. THAT PERIOD MAY BE EXTENDED ONCE BY
 FORTY-FIVE  ADDITIONAL  DAYS  WHERE  REASONABLY  NECESSARY,  TAKING INTO
 ACCOUNT THE COMPLEXITY AND NUMBER OF THE REQUESTS. THE  CONTROLLER  MUST
 INFORM  THE  CONSUMER  OF  ANY  SUCH EXTENSION WITHIN FORTY-FIVE DAYS OF
 RECEIPT OF THE REQUEST, TOGETHER WITH THE REASONS FOR THE DELAY. WHEN  A
 CONTROLLER  DENIES ANY SUCH REQUEST, IT MUST WITHIN THIS PERIOD DISCLOSE
 TO THE CONSUMER A STATEMENT IN WRITING OF THE SPECIFIC REASONS  FOR  THE
 DENIAL AND INSTRUCTIONS FOR HOW TO APPEAL THE DECISION.
   (B) A CONTROLLER SHALL PERMIT THE EXERCISE OF RIGHTS AND CARRY OUT ITS
 OBLIGATIONS SET FORTH IN SUBDIVISIONS FOUR THROUGH SEVEN OF THIS SECTION
 FREE  OF CHARGE, AT LEAST TWICE ANNUALLY TO THE CONSUMER. WHERE REQUESTS
 FROM A CONSUMER ARE MANIFESTLY UNFOUNDED  OR  EXCESSIVE,  IN  PARTICULAR
 BECAUSE  OF  THEIR  REPETITIVE  CHARACTER, THE CONTROLLER MAY EITHER (I)
 CHARGE A REASONABLE FEE TO COVER THE ADMINISTRATIVE COSTS  OF  COMPLYING
 WITH  THE  REQUEST  OR  (II) REFUSE TO ACT ON THE REQUEST AND NOTIFY THE
 CONSUMER OF THE REASON FOR REFUSING THE REQUEST.  THE  CONTROLLER  BEARS
 THE  BURDEN OF DEMONSTRATING THE MANIFESTLY UNFOUNDED OR EXCESSIVE CHAR-
 ACTER OF THE REQUEST.
   (C) (I)  A  CONTROLLER  SHALL  PROMPTLY  ATTEMPT,  USING  COMMERCIALLY
 REASONABLE  EFFORTS,  TO VERIFY THAT ALL REQUESTS TO EXERCISE ANY RIGHTS
 SET FORTH IN ANY SECTION OF THIS ARTICLE REQUIRING  A  VERIFIED  REQUEST
 WERE MADE BY THE CONSUMER WHO IS THE SUBJECT OF THE DATA, OR BY A PERSON
 LAWFULLY  EXERCISING  THE  RIGHT  ON  BEHALF  OF THE CONSUMER WHO IS THE
 SUBJECT OF THE DATA. COMMERCIALLY REASONABLE EFFORTS SHALL BE DETERMINED
 BASED ON THE TOTALITY OF THE CIRCUMSTANCES, INCLUDING THE NATURE OF  THE
 DATA IMPLICATED BY THE REQUEST.
   (II)  A  CONTROLLER  MAY  REQUIRE  THE  CONSUMER TO PROVIDE ADDITIONAL
 INFORMATION ONLY IF THE REQUEST CANNOT REASONABLY  BE  VERIFIED  WITHOUT
 THE  PROVISION  OF  SUCH  ADDITIONAL  INFORMATION. A CONTROLLER MUST NOT
 TRANSFER OR PROCESS ANY SUCH ADDITIONAL INFORMATION PROVIDED PURSUANT TO
 THIS SECTION FOR ANY OTHER PURPOSE AND MUST DELETE ANY  SUCH  ADDITIONAL
 INFORMATION  WITHOUT UNDUE DELAY AND IN ANY EVENT WITHIN FORTY-FIVE DAYS
 AFTER THE CONTROLLER HAS NOTIFIED THE CONSUMER THAT IT HAS TAKEN  ACTION
 ON  A  REQUEST  UNDER SUBDIVISIONS FOUR THROUGH SEVEN OF THIS SECTION AS
 DESCRIBED IN PARAGRAPH (A) OF THIS SUBDIVISION.
   (III) IF A CONTROLLER DISCLOSES THIS  ADDITIONAL  INFORMATION  TO  ANY
 PROCESSOR  OR  THIRD  PARTY  FOR  THE  PURPOSE  OF  VERIFYING A CONSUMER
 REQUEST, IT MUST NOTIFY THE RECEIVING PROCESSOR OR THIRD  PARTY  AT  THE
 TIME  OF  SUCH  DISCLOSURE,  OR AS CLOSE IN TIME TO THE DISCLOSURE AS IS
 REASONABLY PRACTICABLE,  THAT  SUCH  INFORMATION  WAS  PROVIDED  BY  THE
 CONSUMER  FOR  THE  SOLE PURPOSE OF VERIFICATION AND CANNOT BE PROCESSED
 FOR ANY PURPOSE OTHER THAN VERIFICATION.
   9. IMPLEMENTATION OF RIGHTS. CONTROLLERS MUST PROVIDE EASILY  ACCESSI-
 BLE  AND  CONVENIENT  MEANS FOR CONSUMERS TO EXERCISE THEIR RIGHTS UNDER
 THIS ARTICLE.
   10. NON-WAIVER OF RIGHTS. ANY PROVISION OF A CONTRACT OR AGREEMENT  OF
 ANY  KIND THAT PURPORTS TO WAIVE OR LIMIT IN ANY WAY A CONSUMER'S RIGHTS
 UNDER THIS ARTICLE IS CONTRARY TO PUBLIC POLICY AND IS  VOID  AND  UNEN-
 FORCEABLE.
   §  1203.   CONTROLLER, PROCESSOR, AND THIRD PARTY RESPONSIBILITIES. 1.
 CONTROLLER RESPONSIBILITIES. (A)  DATA  PROTECTION  ASSESSMENTS.  (I)  A
 CONTROLLER  SHALL  REGULARLY  CONDUCT  AND  DOCUMENT  A  DATA PROTECTION
 ASSESSMENT FOR EACH  OF  THE  CONTROLLER'S  PROCESSING  ACTIVITIES  THAT
 S. 8524                            14
 
 PRESENTS  A  HEIGHTENED  RISK OF HARM TO A CONSUMER. FOR THE PURPOSES OF
 THIS SECTION, PROCESSING THAT PRESENTS A HEIGHTENED RISK OF  HARM  TO  A
 CONSUMER  INCLUDES: (A) THE PROCESSING OF PERSONAL DATA FOR THE PURPOSES
 OF  TARGETING  ADVERTISING, (B) THE SALE OF PERSONAL DATA, (C) THE PROC-
 ESSING OF PERSONAL DATA  FOR  THE  PURPOSES  OF  PROFILING,  WHERE  SUCH
 PROFILING PRESENTS A REASONABLY FORESEEABLE RISK OF (I) UNFAIR OR DECEP-
 TIVE  TREATMENT  OF,  OR  UNLAWFUL  DISPARATE  IMPACT ON CONSUMERS, (II)
 FINANCIAL, PHYSICAL OR REPUTATIONAL INJURY TO CONSUMERS, (III)  A  PHYS-
 ICAL  OR  OTHER INTRUSION UPON THE SOLITUDE OR SECLUSION, OR THE PRIVATE
 AFFAIRS OR CONCERNS OF CONSUMERS WHERE SUCH INTRUSION WOULD BE OFFENSIVE
 TO A REASONABLE PERSON, OR (IV) OTHER SUBSTANTIAL INJURY  TO  CONSUMERS;
 AND (D) THE PROCESSING OF SENSITIVE DATA.
   (II)  DATA  PROTECTION  ASSESSMENTS CONDUCTED PURSUANT TO SUBPARAGRAPH
 (I) OF THIS PARAGRAPH SHALL IDENTIFY AND WEIGH  THE  BENEFITS  THAT  MAY
 FLOW,  DIRECTLY  AND  INDIRECTLY, FROM THE PROCESSING TO THE CONTROLLER,
 THE CONSUMER, OTHER STAKEHOLDERS AND THE PUBLIC  AGAINST  THE  POTENTIAL
 RISKS  TO THE RIGHTS OF THE CONSUMER ASSOCIATED WITH SUCH PROCESSING, AS
 MITIGATED BY SAFEGUARDS THAT CAN BE EMPLOYED BY THE CONTROLLER TO REDUCE
 SUCH RISKS. THE CONTROLLER SHALL FACTOR INTO ANY  SUCH  DATA  PROTECTION
 ASSESSMENT THAT USE OF DEIDENTIFIED DATA AND THE REASONABLE EXPECTATIONS
 OF CONSUMERS, AS WELL AS THE CONTEXT OF THE PROCESSING AND THE RELATION-
 SHIP BETWEEN THE CONTROLLER AND THE CONSUMER WHOSE PERSONAL DATA WILL BE
 PROCESSED.
   (III)  THE ATTORNEY GENERAL MAY REQUIRE THAT A CONTROLLER DISCLOSE ANY
 DATA  PROTECTION  ASSESSMENT  THAT  IS  RELEVANT  TO  AN   INVESTIGATION
 CONDUCTED  BY  THE  ATTORNEY  GENERAL, AND THE CONTROLLER SHALL MAKE THE
 DATA PROTECTION ASSESSMENT AVAILABLE TO THE ATTORNEY GENERAL. THE ATTOR-
 NEY GENERAL MAY  EVALUATE  THE  DATA  PROTECTION  ASSESSMENT  TO  ASSESS
 COMPLIANCE  WITH THE PROVISIONS OF THIS ARTICLE. DATA PROTECTION ASSESS-
 MENTS SHALL BE CONFIDENTIAL AND SHALL BE EXEMPT  FROM  DISCLOSURE  UNDER
 THE  FREEDOM OF INFORMATION LAW. TO THE EXTENT ANY INFORMATION CONTAINED
 IN A DATA PROTECTION  ASSESSMENT  DISCLOSURE  TO  THE  ATTORNEY  GENERAL
 INCLUDES  INFORMATION SUBJECT TO ATTORNEY-CLIENT PRIVILEGE OR WORK PROD-
 UCT PROTECTION, SUCH DISCLOSURE SHALL NOT CONSTITUTE A  WAIVER  OF  SUCH
 PRIVILEGE OR PROTECTION.
   (IV)  A SINGLE DATA PROTECTION ASSESSMENT MAY ADDRESS A COMPARABLE SET
 OF PROCESSING OPERATIONS THAT INCLUDE SIMILAR ACTIVITIES.
   (V) IF A CONTROLLER CONDUCTS A  DATA  PROTECTION  ASSESSMENT  FOR  THE
 PURPOSE OF COMPLYING WITH ANOTHER APPLICABLE LAW OR REGULATION, THE DATA
 PROTECTION ASSESSMENT SHALL BE DEEMED TO SATISFY THE REQUIREMENTS ESTAB-
 LISHED  IN THIS SECTION IF SUCH DATA PROTECTION ASSESSMENT IS REASONABLY
 SIMILAR IN SCOPE AND EFFECT TO THE DATA PROTECTION ASSESSMENT THAT WOULD
 OTHERWISE BE CONDUCTED PURSUANT TO THIS SECTION.
   (VI) DATA PROTECTION ASSESSMENT REQUIREMENTS SHALL APPLY TO PROCESSING
 ACTIVITIES CREATED OR GENERATED AFTER THE EFFECTIVE DATE OF  THIS  ARTI-
 CLE.
   (B)  CONTROLLERS MUST NOT ENGAGE IN UNFAIR, DECEPTIVE, OR ABUSIVE ACTS
 OR PRACTICES WITH RESPECT TO OBTAINING CONSUMER CONSENT, THE  PROCESSING
 OF  PERSONAL  DATA,  AND  A CONSUMER'S EXERCISE OF ANY RIGHTS UNDER THIS
 ARTICLE, INCLUDING WITHOUT LIMITATION:
   (I) DESIGNING A USER INTERFACE WITH THE PURPOSE OR SUBSTANTIAL  EFFECT
 OF  DECEIVING CONSUMERS, OBSCURING CONSUMERS' RIGHTS UNDER THIS ARTICLE,
 OR SUBVERTING OR IMPAIRING USER AUTONOMY, DECISION-MAKING, OR CHOICE; OR
   (II) OBTAINING CONSENT IN A MANNER DESIGNED TO OVERPOWER A  CONSUMER'S
 RESISTANCE; FOR EXAMPLE, BY MAKING EXCESSIVE REQUESTS FOR CONSENT.
 S. 8524                            15
 
   (C) CONTROLLERS MUST DEVELOP, IMPLEMENT, AND MAINTAIN REASONABLE SAFE-
 GUARDS  TO  PROTECT  THE  SECURITY, CONFIDENTIALITY AND INTEGRITY OF THE
 PERSONAL DATA OF CONSUMERS INCLUDING ADOPTING REASONABLE ADMINISTRATIVE,
 TECHNICAL AND PHYSICAL SAFEGUARDS APPROPRIATE TO THE VOLUME  AND  NATURE
 OF THE PERSONAL DATA AT ISSUE.
   (D) (I) A CONTROLLER SHALL LIMIT THE USE AND RETENTION OF A CONSUMER'S
 PERSONAL  DATA TO WHAT IS (A) NECESSARY TO PROVIDE THE SERVICES OR GOODS
 REQUESTED BY THE CONSUMER, (B) NECESSARY FOR THE INTERNAL BUSINESS OPER-
 ATIONS OF THE CONTROLLER AND CONSISTENT WITH THE DISCLOSURES MADE TO THE
 CONSUMER PURSUANT TO SECTION TWELVE HUNDRED TWO OF THIS ARTICLE, OR  (C)
 NECESSARY TO COMPLY WITH THE LEGAL OBLIGATIONS OF THE CONTROLLER.
   (II)  AT LEAST ANNUALLY, A CONTROLLER SHALL REVIEW ITS RETENTION PRAC-
 TICES FOR THE PURPOSE OF ENSURING THAT IT  IS  MAINTAINING  THE  MINIMUM
 AMOUNT  OF  PERSONAL DATA AS IS NECESSARY FOR THE OPERATION OF ITS BUSI-
 NESS. A CONTROLLER MUST SECURELY DISPOSE OF ALL PERSONAL DATA THAT IS NO
 LONGER (A) NECESSARY TO PROVIDE THE SERVICES OR GOODS REQUESTED  BY  THE
 CONSUMER,  (B)  NECESSARY  FOR  THE  INTERNAL BUSINESS OPERATIONS OF THE
 CONTROLLER AND CONSISTENT WITH THE  DISCLOSURES  MADE  TO  THE  CONSUMER
 PURSUANT TO SECTION TWELVE HUNDRED TWO OF THIS ARTICLE, OR (C) NECESSARY
 TO COMPLY WITH THE LEGAL OBLIGATIONS OF THE CONTROLLER.
   (E)  NON-DISCRIMINATION.  (I)  (A)  A CONTROLLER MUST NOT DISCRIMINATE
 AGAINST A CONSUMER FOR EXERCISING RIGHTS UNDER THIS  ARTICLE,  INCLUDING
 BUT NOT LIMITED TO, BY:
   (I) DENYING SERVICES OR GOODS TO CONSUMERS;
   (II)  CHARGING  DIFFERENT  PRICES  FOR  SERVICES  OR  GOODS, INCLUDING
 THROUGH THE USE OF DISCOUNTS OR OTHER BENEFITS; IMPOSING  PENALTIES;  OR
 PROVIDING  A  DIFFERENT  LEVEL  OR  QUALITY  OF SERVICES OR GOODS TO THE
 CONSUMER; OR
   (III) SUGGESTING THAT THE CONSUMER WILL RECEIVE A DIFFERENT  PRICE  OR
 RATE  FOR  SERVICES OR GOODS OR A DIFFERENT LEVEL OR QUALITY OF SERVICES
 OR GOODS.
   (B) A CONTROLLER SHALL NOT BE PROHIBITED  FROM  OFFERING  A  DIFFERENT
 PRICE,  RATE,  LEVEL,  QUALITY,  OR  SELECTION OF GOODS OR SERVICES TO A
 CONSUMER, INCLUDING OFFERING GOODS OR SERVICES FOR NO FEE, IF THE OFFER-
 ING IS IN CONNECTION WITH A CONSUMER'S VOLUNTARY PARTICIPATION  IN  BONA
 FIDE  LOYALTY,  REWARDS,  PREMIUM  FEATURES,  DISCOUNTS,  OR  CLUB  CARD
 PROGRAM. IF A CONSUMER EXERCISES THEIR RIGHT PURSUANT TO  PARAGRAPH  (A)
 OF  SUBDIVISION  TWO  OF  SECTION  TWELVE HUNDRED TWO OF THIS ARTICLE, A
 CONTROLLER MAY NOT SELL PERSONAL DATA TO A  THIRD  PARTY  CONTROLLER  AS
 PART  OF  SUCH A PROGRAM UNLESS: (I) THE SALE IS REASONABLY NECESSARY TO
 ENABLE THE THIRD PARTY TO PROVIDE A BENEFIT TO  WHICH  THE  CONSUMER  IS
 ENTITLED;  (II)  THE  SALE  OF PERSONAL DATA TO THIRD PARTIES IS CLEARLY
 DISCLOSED IN THE TERMS OF THE PROGRAM; AND (III) THE  THIRD  PARTY  USES
 THE  PERSONAL  DATA  ONLY FOR PURPOSES OF FACILITATING SUCH A BENEFIT TO
 WHICH THE CONSUMER IS ENTITLED AND DOES NOT RETAIN OR OTHERWISE  USE  OR
 DISCLOSE THE PERSONAL DATA FOR ANY OTHER PURPOSE.
   (II)  THIS  PARAGRAPH  DOES  NOT  APPLY TO A CONTROLLER'S CONDUCT WITH
 RESPECT TO OPT-IN CONSENT, IN WHICH CASE PARAGRAPH  (J)  OF  SUBDIVISION
 THREE OF SECTION TWELVE HUNDRED TWO OF THIS ARTICLE GOVERNS.
   (F)  AGREEMENTS  WITH  PROCESSORS.  (I)  BEFORE MAKING ANY DISCLOSURE,
 TRANSFER, OR SALE OF PERSONAL DATA TO ANY PROCESSOR, THE CONTROLLER MUST
 ENTER INTO A WRITTEN, SIGNED CONTRACT WITH THAT PROCESSOR. SUCH CONTRACT
 MUST BE BINDING AND CLEARLY SET FORTH INSTRUCTIONS FOR PROCESSING  DATA,
 THE  NATURE AND PURPOSE OF PROCESSING, THE TYPE OF DATA SUBJECT TO PROC-
 ESSING, THE DURATION OF PROCESSING, AND THE RIGHTS  AND  OBLIGATIONS  OF
 S. 8524                            16

 BOTH  PARTIES.  THE  CONTRACT  MUST  ALSO  INCLUDE REQUIREMENTS THAT THE
 PROCESSOR MUST:
   (A)  ENSURE  THAT EACH PERSON PROCESSING PERSONAL DATA IS SUBJECT TO A
 DUTY OF CONFIDENTIALITY WITH RESPECT TO THE DATA;
   (B) PROTECT THE DATA IN A MANNER CONSISTENT WITH THE  REQUIREMENTS  OF
 THIS  ARTICLE  AND  AT  LEAST  EQUAL TO THE SECURITY REQUIREMENTS OF THE
 CONTROLLER SET FORTH IN THEIR PUBLICLY AVAILABLE POLICIES,  NOTICES,  OR
 SIMILAR STATEMENTS;
   (C)  PROCESS  THE DATA ONLY WHEN AND TO THE EXTENT NECESSARY TO COMPLY
 WITH ITS LEGAL OBLIGATIONS TO THE CONTROLLER UNLESS OTHERWISE EXPLICITLY
 AUTHORIZED BY THE CONTROLLER;
   (D) NOT COMBINE THE PERSONAL DATA WHICH THE PROCESSOR RECEIVES FROM OR
 ON BEHALF OF THE CONTROLLER  WITH  PERSONAL  DATA  WHICH  THE  PROCESSOR
 RECEIVES  FROM  OR  ON BEHALF OF ANOTHER PERSON OR COLLECTS FROM ITS OWN
 INTERACTION WITH CONSUMERS;
   (E) COMPLY WITH ANY EXERCISES OF A  CONSUMER'S  RIGHTS  UNDER  SECTION
 TWELVE  HUNDRED  TWO OF THIS ARTICLE UPON THE REQUEST OF THE CONTROLLER,
 SUBJECT TO THE LIMITATIONS SET FORTH IN SECTION TWELVE HUNDRED  FIVE  OF
 THIS ARTICLE;
   (F)  AT THE CONTROLLER'S DIRECTION, DELETE OR RETURN ALL PERSONAL DATA
 TO THE CONTROLLER AS REQUESTED AT THE END OF THE PROVISION OF  SERVICES,
 UNLESS RETENTION OF THE PERSONAL DATA IS REQUIRED BY LAW;
   (G)  UPON  THE REASONABLE REQUEST OF THE CONTROLLER, MAKE AVAILABLE TO
 THE CONTROLLER ALL DATA IN ITS POSSESSION NECESSARY TO  DEMONSTRATE  THE
 PROCESSOR'S COMPLIANCE WITH THE OBLIGATIONS IN THIS ARTICLE;
   (H)  ALLOW, AND COOPERATE WITH, REASONABLE ASSESSMENTS BY THE CONTROL-
 LER OR THE CONTROLLER'S DESIGNATED ASSESSOR; ALTERNATIVELY, THE PROCESS-
 OR MAY ARRANGE FOR A QUALIFIED AND INDEPENDENT ASSESSOR  TO  CONDUCT  AN
 ASSESSMENT  OF THE PROCESSOR'S POLICIES AND TECHNICAL AND ORGANIZATIONAL
 MEASURES IN SUPPORT OF THE  OBLIGATIONS  UNDER  THIS  ARTICLE  USING  AN
 APPROPRIATE  AND  ACCEPTED  CONTROL STANDARD OR FRAMEWORK AND ASSESSMENT
 PROCEDURE FOR SUCH ASSESSMENTS. THE PROCESSOR SHALL PROVIDE A REPORT  OF
 SUCH ASSESSMENT TO THE CONTROLLER UPON REQUEST;
   (I) A REASONABLE TIME IN ADVANCE BEFORE DISCLOSING OR TRANSFERRING THE
 DATA TO ANY FURTHER PROCESSORS, NOTIFY THE CONTROLLER OF SUCH A PROPOSED
 DISCLOSURE  OR  TRANSFER  AND  PROVIDE  THE CONTROLLER AN OPPORTUNITY TO
 APPROVE OR REJECT THE PROPOSAL; AND
   (J) ENGAGE  ANY  FURTHER  PROCESSOR  PURSUANT  TO  A  WRITTEN,  SIGNED
 CONTRACT  THAT  INCLUDES  THE  CONTRACTUAL REQUIREMENTS PROVIDED IN THIS
 PARAGRAPH, CONTAINING AT MINIMUM THE SAME OBLIGATIONS THAT THE PROCESSOR
 HAS ENTERED INTO WITH REGARD TO THE DATA.
   (II) A CONTROLLER MUST NOT AGREE  TO  INDEMNIFY,  DEFEND,  OR  HOLD  A
 PROCESSOR  HARMLESS,  OR  AGREE  TO  A  PROVISION THAT HAS THE EFFECT OF
 INDEMNIFYING, DEFENDING, OR HOLDING THE PROCESSOR HARMLESS, FROM  CLAIMS
 OR  LIABILITY  ARISING  FROM  THE  PROCESSOR'S  BREACH  OF  THE CONTRACT
 REQUIRED BY CLAUSE (A) OF  SUBPARAGRAPH  (I)  OF  THIS  PARAGRAPH  OR  A
 VIOLATION  OF  THIS ARTICLE. ANY PROVISION OF AN AGREEMENT THAT VIOLATES
 THIS SUBPARAGRAPH IS CONTRARY TO PUBLIC POLICY AND  IS  VOID  AND  UNEN-
 FORCEABLE.
   (III)  NOTHING  IN THIS PARAGRAPH RELIEVES A CONTROLLER OR A PROCESSOR
 FROM THE LIABILITIES IMPOSED ON IT BY VIRTUE OF ITS ROLE IN THE PROCESS-
 ING RELATIONSHIP AS DEFINED BY THIS ARTICLE.
   (IV) DETERMINING WHETHER A PERSON IS ACTING AS A CONTROLLER OR PROCES-
 SOR WITH RESPECT TO A SPECIFIC PROCESSING OF DATA IS A FACT-BASED DETER-
 MINATION THAT DEPENDS UPON THE CONTEXT IN WHICH PERSONAL DATA IS  TO  BE
 PROCESSED.  A  PROCESSOR  THAT  CONTINUES  TO  ADHERE  TO A CONTROLLER'S
 S. 8524                            17
 
 INSTRUCTIONS WITH RESPECT TO A  SPECIFIC  PROCESSING  OF  PERSONAL  DATA
 REMAINS A PROCESSOR.
   (G)  THIRD  PARTIES. (I) A CONTROLLER MUST NOT SHARE, DISCLOSE, TRANS-
 FER, OR SELL PERSONAL DATA, OR  FACILITATE  OR  ENABLE  THE  PROCESSING,
 DISCLOSURE,  TRANSFER,  OR  SALE  TO  A THIRD PARTY OF PERSONAL DATA FOR
 WHICH A CONSUMER HAS EXERCISED THEIR OPT-OUT RIGHTS PURSUANT TO SUBDIVI-
 SION TWO OF SECTION TWELVE HUNDRED TWO OF THIS  ARTICLE,  OR  FOR  WHICH
 CONSENT  OF THE CONSUMER PURSUANT TO SUBDIVISION THREE OF SECTION TWELVE
 HUNDRED TWO OF THIS ARTICLE, HAS NOT BEEN OBTAINED OR IS  NOT  CURRENTLY
 IN EFFECT. ANY REQUEST FOR CONSENT TO SHARE, DISCLOSE, TRANSFER, OR SELL
 PERSONAL  DATA,  OR  TO FACILITATE OR ENABLE THE PROCESSING, DISCLOSURE,
 TRANSFER, OR SALE OF PERSONAL DATA TO A THIRD PARTY OF PERSONAL DATA  TO
 A  THIRD  PARTY MUST CLEARLY INCLUDE THE CATEGORY OF THE THIRD PARTY AND
 THE PROCESSING PURPOSES FOR WHICH THE THIRD PARTY MAY USE  THE  PERSONAL
 DATA.
   (II) A CONTROLLER MUST NOT SHARE, DISCLOSE, TRANSFER, OR SELL PERSONAL
 DATA,  OR  FACILITATE OR ENABLE THE PROCESSING, DISCLOSURE, TRANSFER, OR
 SALE TO A THIRD PARTY OF PERSONAL DATA IF IT CAN REASONABLY  EXPECT  THE
 PERSONAL DATA OF A CONSUMER TO BE USED FOR PURPOSES FOR WHICH A CONSUMER
 HAS  EXERCISED  THEIR  OPT-OUT  RIGHTS  PURSUANT  TO  SUBDIVISION TWO OF
 SECTION TWELVE HUNDRED TWO OF THIS ARTICLE, OR FOR  WHICH  THE  CONSUMER
 HAS  NOT  CONSENTED  TO  PURSUANT TO SUBDIVISION THREE OF SECTION TWELVE
 HUNDRED TWO OF THIS ARTICLE, OR IF IT CAN  REASONABLY  EXPECT  THAT  ANY
 RIGHTS  OF THE CONSUMER PROVIDED IN THIS ARTICLE WOULD BE COMPROMISED AS
 A RESULT OF SUCH TRANSACTION.
   (III) BEFORE MAKING ANY DISCLOSURE, TRANSFER, OR SALE OF PERSONAL DATA
 TO ANY THIRD PARTY, THE CONTROLLER MUST ENTER  INTO  A  WRITTEN,  SIGNED
 CONTRACT.  SUCH  CONTRACT  MUST  BE  BINDING  AND THE SCOPE, NATURE, AND
 PURPOSE OF PROCESSING, THE TYPE OF DATA SUBJECT TO PROCESSING, THE DURA-
 TION OF PROCESSING, AND THE RIGHTS  AND  OBLIGATIONS  OF  BOTH  PARTIES.
 SUCH CONTRACT MUST INCLUDE REQUIREMENTS THAT THE THIRD PARTY:
   (A)  PROCESS  THAT  DATA ONLY TO THE EXTENT PERMITTED BY THE AGREEMENT
 ENTERED INTO WITH THE CONTROLLER; AND
   (B) PROVIDE A MECHANISM TO COMPLY WITH ANY EXERCISES OF  A  CONSUMER'S
 RIGHTS UNDER SECTION TWELVE HUNDRED TWO OF THIS ARTICLE UPON THE REQUEST
 OF  THE  CONTROLLER, SUBJECT TO ANY LIMITATIONS THEREON AS AUTHORIZED BY
 THIS ARTICLE; AND
   (C) TO THE EXTENT THE DISCLOSURE, TRANSFER, OR SALE  OF  THE  PERSONAL
 DATA  CAUSES  THE  THIRD  PARTY  TO BECOME A CONTROLLER, COMPLY WITH ALL
 OBLIGATIONS IMPOSED ON CONTROLLERS UNDER THIS ARTICLE.
   2. PROCESSOR RESPONSIBILITIES. (A)  FOR  ANY  PERSONAL  DATA  THAT  IS
 OBTAINED,  RECEIVED,  PURCHASED,  OR  OTHERWISE ACQUIRED BY A PROCESSOR,
 WHETHER DIRECTLY FROM A CONTROLLER OR INDIRECTLY FROM ANOTHER PROCESSOR,
 THE PROCESSOR MUST COMPLY WITH THE REQUIREMENTS SET FORTH IN CLAUSES (A)
 THROUGH (J) OF SUBPARAGRAPH (I) OF PARAGRAPH (F) OF SUBDIVISION  ONE  OF
 THIS SECTION IN ITS ROLE AS A PROCESSOR.
   (B)  A  PROCESSOR  IS  NOT REQUIRED TO COMPLY WITH A REQUEST SUBMITTED
 PURSUANT TO THIS ARTICLE IF (I) THE CONSUMER SUBMITS THE REQUEST DIRECT-
 LY TO THE PROCESSOR; AND (II) THE PROCESSOR HAS PROCESSED THE CONSUMER'S
 PERSONAL DATA SOLELY IN ITS ROLE AS A PROCESSOR FOR A CONTROLLER.
   (C) PROCESSORS SHALL BE UNDER A CONTINUING  OBLIGATION  TO  ENGAGE  IN
 REASONABLE  MEASURES  TO  REVIEW THEIR ACTIVITIES FOR CIRCUMSTANCES THAT
 MAY HAVE ALTERED THEIR ABILITY TO IDENTIFY A SPECIFIC NATURAL PERSON AND
 TO UPDATE THEIR CLASSIFICATIONS OF DATA AS  IDENTIFIED  OR  IDENTIFIABLE
 ACCORDINGLY.
 S. 8524                            18
 
   (D)  A  PROCESSOR  SHALL NOT ENGAGE IN ANY SALE OF PERSONAL DATA OTHER
 THAN ON BEHALF OF THE CONTROLLER PURSUANT TO ANY AGREEMENT ENTERED  INTO
 WITH THE CONTROLLER.
   (E)  A  PROCESSOR  MUST ADOPT APPROPRIATE TECHNICAL AND ORGANIZATIONAL
 MEASURES TO ASSIST A CONTROLLER IN  FULFILLING  THE  CONTROLLER'S  OBLI-
 GATION TO RESPOND TO CONSUMER REQUESTS TO EXERCISE THEIR RIGHTS PURSUANT
 TO  SECTION  TWELVE HUNDRED TWO OF THIS ARTICLE, TAKING INTO ACCOUNT THE
 NATURE OF THE PROCESSING AND THE INFORMATION AVAILABLE TO THE PROCESSOR.
   3. THIRD PARTY RESPONSIBILITIES.    FOR  ANY  PERSONAL  DATA  THAT  IS
 OBTAINED,  RECEIVED,  PURCHASED,  OR OTHERWISE ACQUIRED OR ACCESSED BY A
 THIRD PARTY FROM A CONTROLLER OR PROCESSOR, THE THIRD PARTY MUST:
   (A) PROCESS THAT DATA ONLY TO THE EXTENT PERMITTED BY  ANY  AGREEMENTS
 ENTERED INTO WITH THE CONTROLLER;
   (B)  COMPLY  WITH  ANY  EXERCISES OF A CONSUMER'S RIGHTS UNDER SECTION
 TWELVE HUNDRED TWO OF THIS ARTICLE UPON THE REQUEST OF THE CONTROLLER OR
 PROCESSOR, SUBJECT TO ANY LIMITATIONS  THEREON  AS  AUTHORIZED  BY  THIS
 ARTICLE; AND
   (C)  TO  THE  EXTENT THE THIRD PARTY BECOMES A CONTROLLER FOR PERSONAL
 DATA, COMPLY WITH ALL OBLIGATIONS  IMPOSED  ON  CONTROLLERS  UNDER  THIS
 ARTICLE.
   4. EXCEPTIONS. THE REQUIREMENTS OF THIS SECTION SHALL NOT APPLY WHERE:
   (A) THE PROCESSING IS REQUIRED BY LAW;
   (B)  THE PROCESSING IS MADE PURSUANT TO A REQUEST BY A FEDERAL, STATE,
 OR LOCAL GOVERNMENT OR GOVERNMENT ENTITY; OR
   (C) THE PROCESSING SIGNIFICANTLY ADVANCES PROTECTION AGAINST  CRIMINAL
 OR TORTIOUS ACTIVITY.
   § 1204. DATA BROKERS. 1. A DATA BROKER, AS DEFINED UNDER THIS ARTICLE,
 MUST  ANNUALLY,  ON  OR  BEFORE JANUARY THIRTY-FIRST FOLLOWING A YEAR IN
 WHICH A PERSON MEETS THE DEFINITION OF DATA BROKER IN THIS ARTICLE:
   (A) REGISTER WITH THE ATTORNEY GENERAL;
   (B) PAY A REGISTRATION FEE OF ONE  HUNDRED  DOLLARS  OR  AS  OTHERWISE
 DETERMINED  BY THE ATTORNEY GENERAL PURSUANT TO THE REGULATORY AUTHORITY
 GRANTED TO THE ATTORNEY GENERAL UNDER THIS ARTICLE, NOT  TO  EXCEED  THE
 REASONABLE  COST OF ESTABLISHING AND MAINTAINING THE DATABASE AND INFOR-
 MATIONAL WEBSITE DESCRIBED IN THIS SECTION; AND
   (C) PROVIDE THE FOLLOWING INFORMATION:
   (I) THE NAME AND PRIMARY PHYSICAL, EMAIL, AND INTERNET WEBSITE ADDRESS
 OF THE DATA BROKER;
   (II) THE NAME AND BUSINESS ADDRESS OF AN OFFICER OR  REGISTERED  AGENT
 OF  THE  DATA BROKER AUTHORIZED TO ACCEPT LEGAL PROCESS ON BEHALF OF THE
 DATA BROKER;
   (III) A STATEMENT DESCRIBING THE METHOD FOR EXERCISING CONSUMER RIGHTS
 UNDER SECTION TWELVE HUNDRED TWO OF THIS ARTICLE;
   (IV) A STATEMENT  WHETHER  THE  DATA  BROKER  IMPLEMENTS  A  PURCHASER
 CREDENTIALING PROCESS; AND
   (V)  ANY ADDITIONAL INFORMATION OR EXPLANATION THE DATA BROKER CHOOSES
 TO PROVIDE CONCERNING ITS DATA COLLECTION PRACTICES.
   2. NOTWITHSTANDING ANY OTHER PROVISION OF THIS ARTICLE, ANY CONTROLLER
 THAT CONDUCTS BUSINESS IN THE STATE OF NEW YORK MUST:
   (A) ANNUALLY, ON OR BEFORE JANUARY THIRTY-FIRST FOLLOWING  A  YEAR  IN
 WHICH  A  PERSON  MEETS  THE  DEFINITION  OF CONTROLLER IN THIS ARTICLE,
 PROVIDE TO THE ATTORNEY GENERAL A LIST OF ALL DATA  BROKERS  OR  PERSONS
 REASONABLY  BELIEVED TO BE DATA BROKERS TO WHICH THE CONTROLLER PROVIDED
 PERSONAL DATA IN THE PRECEDING YEAR; AND
 S. 8524                            19
 
   (B) NOT SELL A  CONSUMER'S  PERSONAL  DATA  TO  AN  ENTITY  REASONABLY
 BELIEVED  TO  BE  A DATA BROKER THAT IS NOT REGISTERED WITH THE ATTORNEY
 GENERAL.
   3.  THE ATTORNEY GENERAL SHALL ESTABLISH, MANAGE AND MAINTAIN A STATE-
 WIDE REGISTRY ON ITS INTERNET WEBSITE, WHICH SHALL LIST  ALL  REGISTERED
 DATA  BROKERS  AND  MAKE  ACCESSIBLE  TO  THE PUBLIC ALL THE INFORMATION
 PROVIDED BY DATA BROKERS PURSUANT TO THIS SECTION. PRINTED  HARD  COPIES
 OF  SUCH  REGISTRY SHALL BE MADE AVAILABLE UPON REQUEST AND PAYMENT OF A
 REASONABLE FEE TO BE DETERMINED BY THE ATTORNEY GENERAL.
   4. A DATA BROKER THAT FAILS TO REGISTER AS REQUIRED BY THIS SECTION OR
 SUBMITS FALSE INFORMATION IN ITS REGISTRATION IS,  IN  ADDITION  TO  ANY
 OTHER  INJUNCTION,  PENALTY, OR LIABILITY THAT MAY BE IMPOSED UNDER THIS
 ARTICLE, LIABLE FOR CIVIL  PENALTIES,  FEES,  AND  COSTS  IN  AN  ACTION
 BROUGHT  BY  THE ATTORNEY GENERAL AS FOLLOWS: (A) A CIVIL PENALTY OF ONE
 THOUSAND DOLLARS FOR EACH DAY THE  DATA  BROKER  FAILS  TO  REGISTER  AS
 REQUIRED  BY  THIS SECTION OR FAILS TO CORRECT FALSE INFORMATION, (B) AN
 AMOUNT EQUAL TO THE FEES THAT WERE DUE DURING THE PERIOD  IT  FAILED  TO
 REGISTER,  AND  (C)  EXPENSES  INCURRED  BY  THE ATTORNEY GENERAL IN THE
 INVESTIGATION AND PROSECUTION OF THE ACTION AS THE COURT DEEMS APPROPRI-
 ATE.
   § 1205. LIMITATIONS. 1. THIS ARTICLE DOES NOT REQUIRE A CONTROLLER  OR
 PROCESSOR  TO  DO  ANY OF THE FOLLOWING SOLELY FOR PURPOSES OF COMPLYING
 WITH THIS ARTICLE:
   (A) REIDENTIFY DEIDENTIFIED DATA;
   (B) COMPLY WITH A VERIFIED CONSUMER REQUEST  TO  ACCESS,  CORRECT,  OR
 DELETE  PERSONAL  DATA  PURSUANT TO THIS ARTICLE IF ALL OF THE FOLLOWING
 ARE TRUE:
   (I) THE CONTROLLER  IS  NOT  REASONABLY  CAPABLE  OF  ASSOCIATING  THE
 REQUEST WITH THE PERSONAL DATA;
   (II)  THE  CONTROLLER  DOES NOT ASSOCIATE THE PERSONAL DATA WITH OTHER
 PERSONAL DATA ABOUT THE SAME SPECIFIC CONSUMER AS  PART  OF  ITS  NORMAL
 BUSINESS PRACTICE; AND
   (III)  THE  CONTROLLER  DOES  NOT  SELL THE PERSONAL DATA TO ANY THIRD
 PARTY OR OTHERWISE VOLUNTARILY DISCLOSE OR TRANSFER THE PERSONAL DATA TO
 ANY PROCESSOR OR THIRD PARTY, EXCEPT  AS  OTHERWISE  PERMITTED  IN  THIS
 ARTICLE; OR
   (C)  MAINTAIN  PERSONAL DATA IN IDENTIFIABLE FORM, OR COLLECT, OBTAIN,
 RETAIN, OR ACCESS ANY PERSONAL DATA OR TECHNOLOGY, IN ORDER TO BE  CAPA-
 BLE OF ASSOCIATING A VERIFIED CONSUMER REQUEST WITH PERSONAL DATA.
   2.  THE  OBLIGATIONS  IMPOSED ON CONTROLLERS AND PROCESSORS UNDER THIS
 ARTICLE DO NOT RESTRICT A CONTROLLER'S OR PROCESSOR'S ABILITY TO DO  ANY
 OF  THE FOLLOWING, TO THE EXTENT THAT THE USE OF THE CONSUMER'S PERSONAL
 DATA IS REASONABLY NECESSARY AND PROPORTIONATE FOR THESE PURPOSES:
   (A) COMPLY WITH FEDERAL, STATE, OR LOCAL LAWS, RULES, OR  REGULATIONS,
 PROVIDED  THAT NO LAW ENFORCEMENT AGENCY OR OFFICER THEREOF SHALL ACCESS
 PERSONAL DATA WITHOUT A SUBPOENA OR A LAWFULLY EXECUTED SEARCH  WARRANT,
 EXCEPT  FOR  THE  ATTORNEY  GENERAL FOR THE   PURPOSES OF ENFORCING THIS
 ARTICLE, EXCEPT WHERE OTHERWISE PROVIDED SPECIFICALLY IN FEDERAL LAW;
   (B) INVESTIGATE, ESTABLISH, EXERCISE, PREPARE  FOR,  OR  DEFEND  LEGAL
 CLAIMS;
   (C)  PROCESS  PERSONAL DATA NECESSARY TO PROVIDE THE SERVICES OR GOODS
 REQUESTED BY A CONSUMER; PERFORM A CONTRACT TO WHICH THE CONSUMER  IS  A
 PARTY;  OR  TAKE  STEPS AT THE REQUEST OF THE CONSUMER PRIOR TO ENTERING
 INTO A CONTRACT;
 S. 8524                            20
 
   (D) TAKE IMMEDIATE STEPS TO PROTECT THE LIFE OR PHYSICAL SAFETY OF THE
 CONSUMER OR OF ANOTHER NATURAL PERSON, AND WHERE THE  PROCESSING  CANNOT
 BE MANIFESTLY BASED ON ANOTHER LEGAL BASIS;
   (E)  PREVENT,  DETECT,  PROTECT  AGAINST, OR RESPOND TO SECURITY INCI-
 DENTS, IDENTITY THEFT, FRAUD, HARASSMENT, MALICIOUS OR DECEPTIVE  ACTIV-
 ITIES,  OR  ANY  ILLEGAL ACTIVITY; PRESERVE THE INTEGRITY OR SECURITY OF
 SYSTEMS; OR INVESTIGATE, REPORT, OR PROSECUTE THOSE RESPONSIBLE FOR  ANY
 SUCH ACTION;
   (F)  IDENTIFY  AND  REPAIR  TECHNICAL  ERRORS  THAT IMPAIR EXISTING OR
 INTENDED FUNCTIONALITY; OR
   (G) PROCESS BUSINESS CONTACT INFORMATION, INCLUDING A NATURAL PERSON'S
 NAME, POSITION  NAME  OR  TITLE,  BUSINESS  TELEPHONE  NUMBER,  BUSINESS
 ADDRESS, BUSINESS ELECTRONIC MAIL ADDRESS, BUSINESS FAX NUMBER, OR QUAL-
 IFICATIONS AND ANY OTHER SIMILAR INFORMATION ABOUT THE NATURAL PERSON.
   3.  THE  OBLIGATIONS  IMPOSED  ON CONTROLLERS OR PROCESSORS UNDER THIS
 ARTICLE DO NOT APPLY WHERE COMPLIANCE BY  THE  CONTROLLER  OR  PROCESSOR
 WITH  THIS ARTICLE WOULD VIOLATE AN EVIDENTIARY PRIVILEGE UNDER NEW YORK
 LAW AND DO NOT PREVENT A CONTROLLER OR PROCESSOR FROM PROVIDING PERSONAL
 DATA CONCERNING A CONSUMER TO A PERSON COVERED BY AN EVIDENTIARY  PRIVI-
 LEGE UNDER NEW YORK LAW AS PART OF A PRIVILEGED COMMUNICATION.
   4.  A CONTROLLER THAT RECEIVES A REQUEST PURSUANT TO SUBDIVISIONS FOUR
 THROUGH SEVEN OF SECTION TWELVE  HUNDRED  TWO  OF  THIS  ARTICLE,  OR  A
 PROCESSOR  OR  THIRD  PARTY  TO  WHOM  A  CONTROLLER COMMUNICATES SUCH A
 REQUEST, MAY DECLINE TO FULFILL THE RELEVANT PART OF SUCH REQUEST IF:
   (A) THE CONTROLLER, PROCESSOR, OR THIRD PARTY IS UNABLE TO VERIFY  THE
 REQUEST USING COMMERCIALLY REASONABLE EFFORTS, AS DESCRIBED IN PARAGRAPH
 (C) OF SUBDIVISION EIGHT OF SECTION TWELVE HUNDRED TWO OF THIS ARTICLE;
   (B)  COMPLYING  WITH THE REQUEST WOULD BE DEMONSTRABLY IMPOSSIBLE (FOR
 PURPOSES OF THIS PARAGRAPH, THE RECEIPT OF A LARGE  NUMBER  OF  VERIFIED
 REQUESTS,  ON  ITS  OWN,  IS  NOT SUFFICIENT TO RENDER COMPLIANCE WITH A
 REQUEST DEMONSTRABLY IMPOSSIBLE);
   (C) COMPLYING WITH THE REQUEST WOULD IMPAIR  THE  PRIVACY  OF  ANOTHER
 INDIVIDUAL OR THE RIGHTS OF ANOTHER TO EXERCISE FREE SPEECH; OR
   (D)  THE  PERSONAL DATA WAS CREATED BY A NATURAL PERSON OTHER THAN THE
 CONSUMER MAKING THE REQUEST AND IS BEING PROCESSED FOR  THE  PURPOSE  OF
 FACILITATING INTERPERSONAL RELATIONSHIPS OR PUBLIC DISCUSSION.
   §  1206.  ENFORCEMENT. 1. WHENEVER IT APPEARS TO THE ATTORNEY GENERAL,
 EITHER UPON COMPLAINT OR OTHERWISE,  THAT  ANY  PERSON  OR  PERSONS  HAS
 ENGAGED  IN OR IS ABOUT TO ENGAGE IN ANY OF THE ACTS OR PRACTICES STATED
 TO BE UNLAWFUL UNDER THIS ARTICLE, THE ATTORNEY  GENERAL  MAY  BRING  AN
 ACTION  OR SPECIAL PROCEEDING IN THE NAME AND ON BEHALF OF THE PEOPLE OF
 THE STATE OF NEW YORK TO ENJOIN ANY VIOLATION OF THIS ARTICLE, TO OBTAIN
 RESTITUTION OF ANY MONEYS OR PROPERTY OBTAINED DIRECTLY OR INDIRECTLY BY
 ANY SUCH VIOLATION, TO  OBTAIN  DISGORGEMENT  OF  ANY  PROFITS  OBTAINED
 DIRECTLY  OR INDIRECTLY BY ANY SUCH VIOLATION, TO OBTAIN CIVIL PENALTIES
 OF NOT MORE THAN TWENTY THOUSAND DOLLARS PER VIOLATION,  AND  TO  OBTAIN
 ANY  SUCH OTHER AND FURTHER RELIEF AS THE COURT MAY DEEM PROPER, INCLUD-
 ING PRELIMINARY RELIEF.
   (A) ANY ACTION OR SPECIAL PROCEEDING BROUGHT BY THE  ATTORNEY  GENERAL
 PURSUANT TO THIS SECTION MUST BE COMMENCED WITHIN SIX YEARS.
   (B)  EACH  INSTANCE  OF  UNLAWFUL  PROCESSING  COUNTS  AS  A  SEPARATE
 VIOLATION. UNLAWFUL PROCESSING OF THE PERSONAL DATA  OF  MORE  THAN  ONE
 CONSUMER  COUNTS  AS  A  SEPARATE  VIOLATION  AS  TO EACH CONSUMER. EACH
 PROVISION OF  THIS  ARTICLE  THAT  IS  VIOLATED  COUNTS  AS  A  SEPARATE
 VIOLATION.
 S. 8524                            21
 
   (C)  IN ASSESSING THE AMOUNT OF PENALTIES, THE COURT MUST CONSIDER ANY
 ONE OR MORE OF THE  RELEVANT  CIRCUMSTANCES  PRESENTED  BY  ANY  OF  THE
 PARTIES,  INCLUDING,  BUT  NOT LIMITED TO, THE NATURE AND SERIOUSNESS OF
 THE MISCONDUCT, THE NUMBER OF VIOLATIONS, THE PERSISTENCE OF THE MISCON-
 DUCT,  THE  LENGTH OF TIME OVER WHICH THE MISCONDUCT OCCURRED, THE WILL-
 FULNESS OF THE  VIOLATOR'S  MISCONDUCT,  AND  THE  VIOLATOR'S  FINANCIAL
 CONDITION.
   2.  IN CONNECTION WITH ANY PROPOSED ACTION OR SPECIAL PROCEEDING UNDER
 THIS SECTION, THE ATTORNEY GENERAL IS AUTHORIZED TO TAKE PROOF AND  MAKE
 A DETERMINATION OF THE RELEVANT FACTS, AND TO ISSUE SUBPOENAS IN ACCORD-
 ANCE  WITH  THE  CIVIL PRACTICE LAW AND RULES.  THE ATTORNEY GENERAL MAY
 ALSO REQUIRE SUCH OTHER DATA AND INFORMATION AS  SUCH  ATTORNEY  GENERAL
 MAY  DEEM  RELEVANT AND MAY REQUIRE WRITTEN RESPONSES TO QUESTIONS UNDER
 OATH.  SUCH POWER OF SUBPOENA AND EXAMINATION SHALL NOT ABATE OR  TERMI-
 NATE BY REASON OF ANY ACTION OR SPECIAL PROCEEDING BROUGHT BY THE ATTOR-
 NEY GENERAL UNDER THIS ARTICLE.
   3.  ANY  PERSON, WITHIN OR OUTSIDE THE STATE, WHO THE ATTORNEY GENERAL
 BELIEVES MAY BE IN POSSESSION, CUSTODY, OR CONTROL OF ANY BOOKS, PAPERS,
 OR OTHER THINGS, OR MAY HAVE INFORMATION, RELEVANT TO ACTS OR  PRACTICES
 STATED  TO  BE  UNLAWFUL  IN THIS ARTICLE IS SUBJECT TO THE SERVICE OF A
 SUBPOENA ISSUED BY  THE  ATTORNEY  GENERAL  PURSUANT  TO  THIS  SECTION.
 SERVICE  MAY  BE  MADE IN ANY MANNER THAT IS AUTHORIZED FOR SERVICE OF A
 SUBPOENA OR A SUMMONS BY THE STATE IN WHICH SERVICE IS MADE.
   4. (A) FAILURE TO   COMPLY WITH A SUBPOENA  ISSUED  PURSUANT  TO  THIS
 SECTION  WITHOUT REASONABLE CAUSE TOLLS THE APPLICABLE STATUTES OF LIMI-
 TATIONS IN ANY ACTION OR SPECIAL  PROCEEDING  BROUGHT  BY  THE  ATTORNEY
 GENERAL  AGAINST THE NONCOMPLIANT PERSON THAT ARISES OUT OF THE ATTORNEY
 GENERAL'S INVESTIGATION.
   (B) IF A PERSON FAILS TO COMPLY WITH A  SUBPOENA  ISSUED  PURSUANT  TO
 THIS  SECTION,  THE  ATTORNEY  GENERAL  MAY MOVE IN THE SUPREME COURT TO
 COMPEL COMPLIANCE.  IF THE COURT FINDS THAT THE SUBPOENA WAS AUTHORIZED,
 IT SHALL ORDER COMPLIANCE AND MAY IMPOSE A CIVIL PENALTY OF  UP  TO  ONE
 THOUSAND DOLLARS PER DAY OF NONCOMPLIANCE.
   (C)  SUCH  TOLLING AND CIVIL PENALTY SHALL BE IN ADDITION TO ANY OTHER
 PENALTIES OR REMEDIES PROVIDED BY LAW FOR NONCOMPLIANCE WITH A SUBPOENA.
   5. THIS SECTION SHALL APPLY TO ALL ACTS DECLARED TO BE UNLAWFUL  UNDER
 THIS ARTICLE, WHETHER OR NOT SUBJECT TO ANY OTHER LAW OF THIS STATE, AND
 SHALL  NOT  SUPERSEDE, AMEND OR REPEAL ANY OTHER LAW OF THIS STATE UNDER
 WHICH THE ATTORNEY GENERAL IS AUTHORIZED TO TAKE ANY ACTION  OR  CONDUCT
 ANY INQUIRY.
   §  1207. MISCELLANEOUS. 1. PREEMPTION: THIS ARTICLE PREEMPTS THE LAWS,
 ORDINANCES, REGULATIONS, OR THE EQUIVALENT ADOPTED BY ANY  LOCAL  ENTITY
 REGARDING  THE PROCESSING, COLLECTION, TRANSFER, DISCLOSURE, AND SALE OF
 CONSUMERS' PERSONAL DATA BY A CONTROLLER OR PROCESSOR  SUBJECT  TO  THIS
 ARTICLE.
   2. IMPACT REPORT: THE ATTORNEY GENERAL SHALL ISSUE A REPORT EVALUATING
 THIS  ARTICLE,  ITS SCOPE, ANY COMPLAINTS FROM CONSUMERS OR PERSONS, THE
 LIABILITY AND ENFORCEMENT PROVISIONS OF THIS ARTICLE INCLUDING, BUT  NOT
 LIMITED  TO,  THE  EFFECTIVENESS OF ITS EFFORTS TO ENFORCE THIS ARTICLE,
 AND ANY RECOMMENDATIONS FOR CHANGES TO  SUCH  PROVISIONS.  THE  ATTORNEY
 GENERAL SHALL SUBMIT THE REPORT TO THE GOVERNOR, THE TEMPORARY PRESIDENT
 OF  THE SENATE, THE SPEAKER OF THE ASSEMBLY, AND THE APPROPRIATE COMMIT-
 TEES OF THE LEGISLATURE WITHIN TWO YEARS OF THE EFFECTIVE DATE  OF  THIS
 SECTION.
   3. REGULATORY AUTHORITY: (A) THE ATTORNEY GENERAL IS HEREBY AUTHORIZED
 AND EMPOWERED TO ADOPT, PROMULGATE, AMEND AND RESCIND SUITABLE RULES AND
 S. 8524                            22
 
 REGULATIONS TO CARRY OUT THE PROVISIONS OF THIS ARTICLE, INCLUDING RULES
 GOVERNING  THE  FORM  AND  CONTENT  OF ANY DISCLOSURES OR COMMUNICATIONS
 REQUIRED BY THIS ARTICLE.
   (B)  THE  ATTORNEY  GENERAL  MAY  REQUEST, AND SHALL RECEIVE, DATA AND
 INFORMATION FROM CONTROLLERS CONDUCTING  BUSINESS  IN  NEW  YORK  STATE,
 OTHER  NEW  YORK  STATE  GOVERNMENT  ENTITIES  ADMINISTERING  NOTICE AND
 CONSENT REGIMES, CONSUMER PROTECTION AND PRIVACY ADVOCATES AND RESEARCH-
 ERS, INTERNET STANDARDS SETTING BODIES, SUCH AS THE INTERNET ENGINEERING
 TASKFORCE AND THE INSTITUTE OF ELECTRICAL AND ELECTRONICS ENGINEERS, AND
 OTHER RELEVANT SOURCES, TO CONDUCT STUDIES TO INFORM SUITABLE RULES  AND
 REGULATIONS.    THE  ATTORNEY  GENERAL SHALL RECEIVE, UPON REQUEST, DATA
 FROM OTHER NEW YORK STATE GOVERNMENTAL ENTITIES.
   4. EXERCISE OF RIGHTS: ANY CONSUMER RIGHT SET FORTH  IN  THIS  ARTICLE
 MAY  BE  EXERCISED AT ANY TIME BY THE CONSUMER WHO IS THE SUBJECT OF THE
 DATA OR BY A PARENT OR GUARDIAN AUTHORIZED BY LAW  TO  TAKE  ACTIONS  OF
 LEGAL  CONSEQUENCE  ON  BEHALF OF THE CONSUMER WHO IS THE SUBJECT OF THE
 DATA. AN AGENT AUTHORIZED BY A CONSUMER MAY EXERCISE THE CONSUMER RIGHTS
 SET FORTH IN SUBDIVISIONS FOUR THROUGH SEVEN OF SECTION  TWELVE  HUNDRED
 TWO OF THIS ARTICLE ON THE CONSUMER'S BEHALF.
   § 4. Severability. If any provision of this act, or any application of
 any  provision of this act, is held to be invalid, that shall not affect
 the  validity or effectiveness of any other provision of this act, or of
 any other application of any provision of this act, which can  be  given
 effect  without  that  provision  or  application;  and to that end, the
 provisions and  applications of this act are severable.
   § 5. This act shall take effect immediately; provided,  however,  that
 sections  1201,  1202, 1203, 1205, 1206 and 1207 of the general business
 law, as added by section three of this act, shall take effect two  years
 after it shall have become a law.