| Date of Action |
Assembly Actions -
Lowercase Senate Actions - UPPERCASE |
|---|---|
| Apr 13, 2012 |
print number 2342a |
| Apr 13, 2012 |
amend (t) and recommit to cultural affairs, tourism, parks and recreation |
| Jan 04, 2012 |
referred to cultural affairs, tourism, parks and recreation |
| Jan 19, 2011 |
referred to cultural affairs, tourism, parks and recreation |
Senate Bill S2342
2011-2012 Legislative Session
Sponsored By
(D, WF) 29th Senate District
Archive: Last Bill Status - In Senate Committee Cultural Affairs, Tourism, Parks And Recreation Committee
Actions
Bill Amendments
2011-S2342 - Details
- See Assembly Version of this Bill:
- A7102
- Current Committee:
- Senate Cultural Affairs, Tourism, Parks And Recreation
- Law Section:
- Tourism
- Versions Introduced in Other Legislative Sessions:
-
2009-2010:
S5834, A8413
2013-2014: S1025
2011-S2342 - Sponsor Memo
BILL NUMBER:S2342
TITLE OF BILL:
An act
requiring the placement of the New York State tourism website on any
advertisement or public service announcement funded with state money
PURPOSE OR GENERAL IDEA OF BILL:
This bill seeks to increase traffic to the state tourism website by
placing the web address on all state advertisements in a manner so as
to be easily read by consumers.
SUMMARY OF SPECIFIC PROVISIONS:
Section one of the bill requires that the Internet website address for
the state tourism website, and the "I Love NY" logo, be displayed in
an easily readable manner on all state funded advertisements and
public service announcements. The bill requires such placement
provided that it does not interfere with the message or focus of the
advertisement.
JUSTIFICATION:
New York annually funds and produces hundreds of television, print and
Internet web advertisements and announcements. At little or no cost
the "I Love NY" logo and web address would be incorporated in all
ads. It will enhance top of mind awareness. Additionally, it can
amount to free tourism advertising in multiple out of State markets
2011-S2342 - Bill Text download pdf
S T A T E O F N E W Y O R K
________________________________________________________________________
2342
2011-2012 Regular Sessions
I N S E N A T E
January 19, 2011
___________
Introduced by Sen. SERRANO -- read twice and ordered printed, and when
printed to be committed to the Committee on Cultural Affairs, Tourism,
Parks and Recreation
AN ACT requiring the placement of the New York State tourism website on
any advertisement or public service announcement funded with state
money
THE PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND ASSEM-
BLY, DO ENACT AS FOLLOWS:
Section 1. Logo placement. Any visual advertisements or public service
announcements, including print, television, and internet media, financed
with monies of the state shall have placed within such media, and main-
tained for a duration so as to be easily recognized and read, the logo
"I Love NY" as licensed by the department of economic development, as
well as the internet address of the official New York state tourism
website. Such placement must be incorporated in such a way that does not
detract from or conflict with the primary focus of the advertisement or
public service announcement.
S 2. This act shall take effect immediately.
EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
[ ] is old law to be omitted.
LBD00239-01-1
2011-S2342A (ACTIVE) - Details
- See Assembly Version of this Bill:
- A7102
- Current Committee:
- Senate Cultural Affairs, Tourism, Parks And Recreation
- Law Section:
- Tourism
- Versions Introduced in Other Legislative Sessions:
-
2009-2010:
S5834, A8413
2013-2014: S1025
2011-S2342A (ACTIVE) - Sponsor Memo
BILL NUMBER:S2342A
TITLE OF BILL:
An act
requiring the placement of the New York State tourism website on
websites maintained by and
advertisement or public service announcement disseminated by certain
agencies, departments and tourism promotional agencies
PURPOSE OR GENERAL IDEA OF BILL:
This bill seeks to increase tourism through New York State.
Specifically, the bill seeks to increase traffic to the state tourism
website by placing the web address on various websites,
advertisements and public service announcements.
SUMMARY OF SPECIFIC PROVISIONS:
Section one of the bill requires that the Internet website address for
the state tourism website, and the "I Love NY" logo and website link,
be displayed in an easily readable manner on the websites of the
department of agriculture and markets, department of environmental
conservation, office of parks, recreation and historic preservation,
New York State council on the arts, Metropolitan Transportation
Authority, the thruway authority, the canal corporation, the Olympic
regional development corporation, the Adirondack park agency, Battery
Park City, the Hudson River greenway, Hudson River Park, and tourism
promotional agencies which receive state matching funds.
2011-S2342A (ACTIVE) - Bill Text download pdf
S T A T E O F N E W Y O R K
________________________________________________________________________
2342--A
2011-2012 Regular Sessions
I N S E N A T E
January 19, 2011
___________
Introduced by Sen. SERRANO -- read twice and ordered printed, and when
printed to be committed to the Committee on Cultural Affairs, Tourism,
Parks and Recreation -- recommitted to the Committee on Cultural
Affairs, Tourism, Parks and Recreation in accordance with Senate Rule
6, sec. 8 -- committee discharged, bill amended, ordered reprinted as
amended and recommitted to said committee
AN ACT requiring the placement of the New York State tourism website on
websites maintained by and advertisement or public service announce-
ment disseminated by certain agencies, departments and tourism promo-
tional agencies
THE PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND ASSEM-
BLY, DO ENACT AS FOLLOWS:
Section 1. Any website maintained by the department of agriculture
and markets, the department of environmental conservation, the office of
parks, recreation and historic preservation, the New York state council
on the arts, the Metropolitan Transportation Authority, the thruway
authority, the canal corporation, the Olympic regional development
corporation, the Adirondack park agency, Battery Park City, the Hudson
River greenway or the Hudson River park or by tourism promotional agen-
cies which received state matching funds shall display the "I Love NY"
logo and the website link to I Love NY in an easily readable manner.
S 2. Any visual advertisements or public service announcements relat-
ing to New York state tourism, including print, television, and internet
media, disseminated by the department of agriculture and markets, the
department of environmental conservation, the office of parks, recre-
ation and historic preservation, the New York state council on the arts,
the Metropolitan Transportation Authority, the thruway authority, the
canal corporation, the Olympic regional development corporation, the
Adirondack park agency, Battery Park City, the Hudson River greenway or
the Hudson River park shall have placed within such media, and main-
tained for a duration so as to be easily recognized and read, the logo
EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
[ ] is old law to be omitted.
LBD00239-02-2
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