NY State Senate Bill 2013-S1025

Senate Bill S1025

Signed By Governor

2013-2014 Legislative Session

Requires the placement of the "I Love NY" logo and website link on websites maintained by and advertisements or public service announcements disseminated by certain agencies, departments and authorities

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Archive: Last Bill Status - Signed by Governor

Introduced
- In Committee Assembly
- In Committee Senate
- On Floor Calendar Assembly
- On Floor Calendar Senate
- Passed Assembly
- Passed Senate
Delivered to Governor
Signed By Governor

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Actions

View Actions

	Assembly Actions - Lowercase Senate Actions - UPPERCASE
Sep 27, 2013	signed chap.382
Sep 17, 2013	delivered to governor
Jun 20, 2013	returned to senate passed assembly ordered to third reading rules cal.510 substituted for a5311
May 30, 2013	referred to tourism, parks, arts and sports development delivered to assembly passed senate
May 29, 2013	advanced to third reading
May 23, 2013	2nd report cal.
May 22, 2013	1st report cal.741
Jan 09, 2013	referred to cultural affairs, tourism, parks and recreation

Votes

- May 30, 2013 - Floor Vote
  S1025
  
  60
  
  Aye
  
  0
  
  Nay
  
  1
  
  Absent
  
  2
  
  Excused
  
  0
  
  Abstained
  - - Floor Vote: May 30, 2013
      
      aye (60)
      
      Adams
      
      Addabbo Jr.
      
      Avella
      
      Ball
      
      Bonacic
      
      Boyle
      
      Breslin
      
      Carlucci
      
      DeFrancisco
      
      Dilan
      
      Espaillat
      
      Farley
      
      Felder
      
      Flanagan
      
      Fuschillo
      
      Gallivan
      
      Gianaris
      
      Gipson
      
      Golden
      
      Griffo
      
      Grisanti
      
      Hannon
      
      Hassell-Thompson
      
      Hoylman-Sigal
      
      Kennedy
      
      Klein
      
      Krueger
      
      LaValle
      
      Lanza
      
      Larkin
      
      Latimer
      
      Libous
      
      Little
      
      Marcellino
      
      Marchione
      
      Martins
      
      Maziarz
      
      Montgomery
      
      Nozzolio
      
      O'Brien
      
      O'Mara
      
      Parker
      
      Perkins
      
      Ranzenhofer
      
      Ritchie
      
      Rivera
      
      Robach
      
      Sanders Jr.
      
      Savino
      
      Serrano
      
      Seward
      
      Skelos
      
      Smith
      
      Squadron
      
      Stavisky
      
      Stewart-Cousins
      
      Tkaczyk
      
      Valesky
      
      Young
      
      Zeldin
      
      absent (1)
      
      Sampson
      
      excused (2)
      
      Diaz
      
      Peralta
  May 22, 2013 - Cultural Affairs, Tourism, Parks And Recreation Committee Vote
  S1025
  
  11
  
  Aye
  
  0
  
  Nay
  
  1
  
  Aye with Reservations
  
  0
  
  Absent
  
  0
  
  Excused
  
  0
  
  Abstained
  - - Cultural Affairs, Tourism, Parks And Recreation Committee Vote: May 22, 2013
      
      aye (11)
      
      Bonacic
      
      Gipson
      
      Grisanti
      
      Hoylman-Sigal
      
      Kennedy
      
      Little
      
      Marcellino
      
      Marchione
      
      O'Brien
      
      Ritchie
      
      Serrano
      
      aye wr (1)
      
      Griffo

co-Sponsors

2013-S1025 (ACTIVE) - Details

See Assembly Version of this Bill:: A5311
Law Section:: Tourism
Versions Introduced in Other Legislative Sessions:: 2009-2010: S5834
2011-2012: S2342

2013-S1025 (ACTIVE) - Summary

Requires the New York state "I Love NY" logo and website link on websites to be maintained by and advertisements or public service announcements disseminated by certain agencies, departments and authorities.

2013-S1025 (ACTIVE) - Sponsor Memo

                                BILL NUMBER:S1025

TITLE OF BILL:
An act requiring the placement of the New York State "I Love NY" logo
and website link on websites maintained by and advertisements or
public service announcements disseminated by certain agencies,
departments and authorities

PURPOSE OR GENERAL IDEA OF BILL:
This bill seeks to increase tourism through New York State.
Specifically, the bill seeks to increase traffic to the state tourism
website by placing the web address on various websites, advertisements
and public service announcements.

SUMMARY OF SPECIFIC PROVISIONS:
Section one of the bill requires that the Internet website address for
the state tourism website, and the "I Love NY" logo and website link,
be displayed in an easily readable manner on the websites of the
department of agriculture and markets, department of environmental
conservation, office of parks, recreation and historic preservation,
New York State council on the arts, Metropolitan Transportation
Authority, the thruway authority, the canal corporation, the Olympic
regional development corporation, the Adirondack park agency, Battery
Park City, the Hudson River Greenway, Hudson River Park, and tourism
promotional agencies which receive state matching funds.

Section two requires those same agencies, departments and tourism
promotional agencies display the "I Love NY" logo and website address
in advertisements or public service announcements when such
advertisements or public service announcements are related to tourism.

JUSTIFICATION:
New York annually funds and produces hundreds of television, print and
Internet web advertisements and announcements. At little or no cost
the "I Love NY" logo and web address would be incorporated in other
ways. It will enhance top of mind awareness. Additionally, it can
amount to free tourism advertising in multiple markets in cases where
New York media markets overlap and cover other states. Pennsylvania,
New Jersey, Connecticut, Massachusetts, Ohio and Vermont are each
serviced by New York television stations in certain geographic
locations.

Furthermore, by displaying the "I Love NY" logo and website link on
other NYS websites, we can greatly enhance the traffic flow to the "I
Love NY" website at a very minimal cost. The result would be an
increase in tourism spending for the State and a more user friendly
experience for the tourist.

PRIOR LEGISLATIVE HISTORY:
S.8023 of 2005/2006
2009/2010: Passed Assembly & Died in Senate.
Referred to Cultural Affairs, Tourism, Parks and Recreation.
2011/2012: S.2342/A.7102. Assembly advanced to third reading. Amended.

FISCAL IMPLICATIONS:


Undetermined, however an increase in travel to the State will offset
any costs incurred.

EFFECTIVE DATE:
Immediately.

2013-S1025 (ACTIVE) - Bill Text download pdf

                            
                    S T A T E   O F   N E W   Y O R K
________________________________________________________________________

                                  1025

                       2013-2014 Regular Sessions

                            I N  S E N A T E

                               (PREFILED)

                             January 9, 2013
                               ___________

Introduced  by  Sen. SERRANO -- read twice and ordered printed, and when
  printed to be committed to the Committee on Cultural Affairs, Tourism,
  Parks and Recreation

AN ACT requiring the placement of the New York State "I  Love  NY"  logo
  and  website  link  on  websites  maintained  by and advertisements or
  public service announcements disseminated by certain agencies, depart-
  ments and authorities

  THE PEOPLE OF THE STATE OF NEW YORK, REPRESENTED IN SENATE AND  ASSEM-
BLY, DO ENACT AS FOLLOWS:

  Section  1.    Any website maintained by the department of agriculture
and markets, the department of environmental conservation, the office of
parks, recreation and historic preservation, the New York state  council
on  the  arts,  the  Metropolitan  Transportation Authority, the thruway
authority, the  canal  corporation,  the  Olympic  regional  development
corporation,  the  Adirondack park agency, Battery Park City, the Hudson
River greenway or the Hudson River park or by tourism promotional  agen-
cies  which  received state matching funds shall display the "I Love NY"
logo and the website link to I Love NY in an easily readable manner.
  S 2. Any visual advertisements or public service announcements  relat-
ing to New York state tourism, including print, television, and internet
media,  disseminated  by  the department of agriculture and markets, the
department of environmental conservation, the office  of  parks,  recre-
ation and historic preservation, the New York state council on the arts,
the  Metropolitan  Transportation  Authority, the thruway authority, the
canal corporation, the Olympic  regional  development  corporation,  the
Adirondack  park agency, Battery Park City, the Hudson River greenway or
the Hudson River park shall have placed within  such  media,  and  main-
tained  for  a duration so as to be easily recognized and read, the logo
"I Love NY" as licensed by the department of  economic  development,  as
well  as  the  internet  address  of the official New York state tourism

 EXPLANATION--Matter in ITALICS (underscored) is new; matter in brackets
                      [ ] is old law to be omitted.

                                                           LBD00465-01-3

S. 1025                             2

website. Such placement must be incorporated in such a way that does not
detract from or conflict with the primary focus of the advertisement  or
public service announcement.
  S 3. This act shall take effect immediately.

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Senate Bill S1025

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Sponsored By

Jose M. Serrano